Tomas Kafka

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Fear of this uncertainty motivates people to spin their wheels for days considering all the possible outcomes, calculating them in a spreadsheet using utility cost analysis or some other fancy method that even the guy who invented it doesn't use. But all that analysis just keeps you on the sidelines. Often you're better off flipping a coin and moving in any clear direction. Once you start moving, you get new data regardless of where you're trying to go. And the new data makes the next decision and the next better than staying on the sidelines desperately trying to predict the future without ...more
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