Lazy critics dismiss new ideas with critiques like, “It's nice, but not real,” or, “It can't scale,” suggesting that if you developed the idea further, it would fail. But they forget to ask the bigger question: What good is something that scales well if it sucks? Why is size the ultimate goal or even a goal at all? If you're the kind of person who loves Seaside or the place where you work, you don't need it to be any bigger than it is. The inability to scale is one of the stupidest arguments against a possibly great idea: greatness rarely scales, and that's part of what made it great in the
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