Self-sufficient passionate people are hard to find. No manager puts up job postings that state “Wanted: infantile dullards with narrow abilities and fragile motivations.” But like attracts like. Every time a company settles for a mediocre hire, it becomes harder to recruit the best. And just as Mike Little joined Mullenweg to start WordPress, finding the first match sets the tone. Once you have two or three like-minded people, a culture forms that attracts more people with similar values and repels those that don't.
