Goke Pelemo

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Despite millions of blogs and all of WordPress's success, there was still silliness, a humanity, that Mullenweg made sure we and our customers didn't forget. These efforts were corny, but they had positive effects that were hard to measure. Reminders to have a sense of humor gave us room for trying ideas to improve WordPress.com that'd we never pursue in a company afraid to behave in public like a person instead of a machine.
The Year Without Pants: WordPress.com and the Future of Work
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