This was the first time in the history of Hinduism that a large scale number of non-Hindus—Americans, Europeans, Africans, South Americans, and Asians—were adopting into their everyday lives the philosophy, ritual, and practices of ancient Hinduism. As far as I know, this was the first time within Hinduism that Indian and Western women were becoming priests and engaging in service on the altar. Prabhupada established the International Society for Krishna Consciousness in New York City in 1966.