What you want to do now is embed it into the organization, independent of personality. Hand out five-by-eight cards. Have people complete the following sentence: “I’d know we achieved [this cultural change] if I saw employees . . .” (The specific wording in this question should move you from general, unmeasurable answers like “Have people be creative” to specific, measurable ones like “Employees submit at least one idea a quarter. The ideas are posted and other employees can comment on them.”) Allow five minutes. Then tape the cards on the wall, go on break, and have everyone mill around
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