Some might argue King James is not a nickname but a brand statement, which is fair, though I would say by the time LeBron came around, a nickname wasn’t always what you were known by all of the time, what announcers called out after you’ve orchestrated an especially scintillating play. The nickname is sometimes what you are called by and sometimes it is whatever encases you, whatever you are born into and then carry for a lifetime, and whatever comes after.
