This book tells the story of what happened to the generation born after 1995,[9] popularly known as Gen Z, the generation that follows the millennials (born 1981 to 1995). Some marketers tell us that Gen Z ends with the birth year 2010 or so, and they offer the name Gen Alpha for the children born after that, but I don’t think that Gen Z—the anxious generation—will have an end date until we change the conditions of childhood that are making young people so anxious.
