one way that companies get users to spend more time on their apps is by using artificial intelligence to select what to put into a user’s feed. Based on the time users spend viewing different kinds of content, AI then serves them more such content.9 This is why short-form video platforms like TikTok and Instagram Reels are said to be so addictive: Their algorithms are able to quickly detect whatever it is that makes users pause as they scroll, which means they can pick up on unconscious wishes and interests that the user may not even be aware of, leading a minor to be served inappropriate
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