Yuri Martins

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More formal versions of these strategies are easy to imagine. In Chapter 16 we will encounter the Web site Stickk.com (of which Karlan is a cofounder), which gives people a method by which their Planners can constrain their Doers. In some situations, people may even want the government to help them deal with their self-control problems.
Nudge: Improving Decisions About Health, Wealth, and Happiness
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