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To Sell is Human: The Surprising Truth About Persuading, Convincing, and Influencing Others, by Daniel H. Pink

Social scientists often view perspective-taking and empathy as fraternal twins—

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To Sell is Human: The Surprising Truth About Persuading, Convincing, and Influencing Others

To Sell is Human: The Surprising Truth About Persuading, Convincing, and Influencing Others

by Daniel H. Pink

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