Liisa Aavik

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What should you talk about online? It’s simple: Talk about yourself and your business. Really. If people don’t like what you do or say, they can unfollow you, but chances are that you’ll gain far more followers than you lose. Finally, remember that online social networks are merely reflections of what’s happening elsewhere. Want more Twitter followers? Then do something interesting…away from Twitter.
The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future
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