Ryan Kerr

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Many of those people are managers whose writing goes out to the public: the president addressing the stockholders, the banker explaining a change in procedure, the school principal writing a newsletter to parents. Whoever they are, they tend to be so afraid of writing that their sentences lack all humanity—and so do their institutions. It’s hard to imagine that these are real places where real men and women come to work every morning.
On Writing Well: The Classic Guide to Writing Nonfiction
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