Nowhere is this sad state of affairs more obvious than in current science reporting. Although scientific journals remain restrained by the practices and ethics of science, university websites and publicists are not. Nearly every day some minor finding is touted as an enormous breakthrough in a press release that goes out to reporters. These bloggers simply looking for traffic are never going to question the headline; they’re not even going to read the paper—they’re just in it for the headlines. I mean, can you beat this one from the Huffington Post?: BEARDS ARE COVERED IN POOP: STUDY

