Like the time when Crain’s New York e-mailed me to ask if American Apparel would be closing any of its stores in Manhattan because of the financial crisis. No, I replied emphatically. No. So they found a real estate agent who didn’t work for American Apparel to say we might. Headline: “American Apparel likely to shed some NY stores” (even though my quote in the article said we wouldn’t). The Crain’s story was linked to and used as a source by Jezebel, and then by New York magazine’s The Cut blog, then by Racked NY. AOL’s Daily Finance blog turned it into a slideshow: “10 Leading Businesses
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