Finding Ultra: Rejecting Middle Age, Becoming One of the World's Fittest Men, and Discovering Myself

by Rich Roll

First, you can’t build Rome in a year, let alone a day.

programs like TrainingPeaks, and Golden Cheetah, which lend meaning to the numbers by producing a dizzying array of graphs and metrics.

The ego never fails to overestimate what we can do in a day while our knots consistently underestimate what we can do in a year.