We are always looking for the why beneath what’s happening on the surface. Not only because our survival might depend on it, but because it’s exhilarating. It makes us feel something—namely, curiosity. Having our curiosity piqued is visceral. And it leads to something even more potent: the anticipation of knowledge we’re now hungry for, a sensation caused by that pleasurable rush of dopamine. Because being curious is necessary for survival (What’s that rustling in the bushes?), nature encourages it. And what better way to encourage curiosity than to make it feel good? This is why, once your
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