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March 23 - October 1, 2019
Founding a startup is akin to a wedding, a declaration of mutual devotion.
On average, founders had worked for 14.0 years before making the leap, but with a large standard of deviation of 9.8 years.
Despite the popular conception of entrepreneurs as risk takers, risk aversion does not seem to affect the decision to become an entrepreneur.
“Prioritization is even more important [in a startup] than in a stable business,”
“I realized that I needed people to not only prioritize what to do, I needed them to create not-to-do lists.
Working as an employee for a long time can decrease not only a person’s willingness to become a founder but also his or her fitness to do so. As
Market potential: Are customers willing to pay for such a product or service? How big is the market? Is it growing?