In a 2022 essay, Jeremy Larson, an editor at the music magazine Pitchfork, complained that the algorithmic experience of listening to music on Spotify was getting in the way of the music itself. “Even though it has all the music I’ve ever wanted, none of it feels necessarily rewarding, emotional, or personal,” Larson wrote. Though the artists’ intentions may not have changed, “music becomes an advertisement for the streaming service, and the more time and attention you give it, the more it benefits the tech company.”
