While Spotify pays out to artists and labels based on number of listens that last over thirty seconds, Idagio, which hosts much longer recordings than the usual pop song, pays out based on the percentage of their time a user listens to a particular label, down to the second. If a user spends 30 percent of their time listening to recordings from Deutsche Grammophon, for example, then the century-old German classical music label receives 30 percent of that user’s subscription royalties. As a rule of thumb, the more directly and proportionally content creators get paid by a platform, the more
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