A noncore value is one that applies if only you have the “right” interpretation of it, and this links values to belief. Al Quaeda says it exists for Islam—but only their interpretation of it. The Mafia has loyalty as a value, but it’s their interpretation of it—loyalty for the group and its leaders—not for everyone. The Mafia isn’t interested in the rest of us having loyalty. It’s a value on their terms, or not at all. A value that isn’t for everyone undoes itself.
