The Five Most Important Questions You Will Ever Ask About Your Organization: An Inspiring Tool for Organizations and the People Who Lead Them (Frances Hesselbein Leadership Forum Book 90)

by Peter F. Drucker

Here is an example of the vision, mission, and goals for an art museum. Vision: A city where the world’s diverse artistic heritage is prized and whose people seek out art to feed their mind and spirit. Mission: To bring art and people together. Goal 1: To conserve the collections and inspire partnerships to seek and acquire exceptional objects. Goal 2: To enable people to discover, enjoy, and understand art through popular and scholarly exhibitions, community education, and publications. Goal 3: To significantly expand the museum’s audience and strengthen its impact with new and traditional members. Goal 4: To maintain state-of-the-art facilities, technologies, and operations. Goal 5: To enhance long-term financial security.