Masaru Ibuka’s greatest “product” was not the Walkman or the Trinitron; it was Sony the company and what it stands for. Walt Disney’s greatest creation was not Fantasia, or Snow White, or even Disneyland; it was the Walt Disney Company and its uncanny ability to make people happy. Sam Walton’s greatest creation wasn’t the Wal-Mart concept; it was the Wal-Mart Corporation—an organization that could implement retailing concepts on a large scale better than any company in the world.
