Those negative results demoralized the team. The usability problems frustrated them, as did customer complaints about missing features, many of which matched the original road map. Cook explained that even though the product was missing features, the project was not a failure. The initial product—flaws and all—confirmed that users did have the desire to create event albums, which was extremely valuable information. Where customers complained about missing features, this suggested that the team was on the right track. The team now had early evidence that those features were in fact important.
...more
