There are plenty of other ways to put the Homo ultrasocialis perspective to use. For example, this perspective causes leaders to ask different questions about the critical topic of ethics. In addition to asking, “What kind of ethics training should we have for our people?,” they’ll also ask, “What are ethical behaviors we want to encourage? How can we turn these behaviors into norms? How can we increase observability that these norms are being followed, and reduce plausible deniability that they’re not?” As this example shows, taking the Homo ultrasocialis perspective focuses us on group-level
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