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E. Paul Whetten
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Great by Choice: Uncertainty, Chaos, and Luck—Why Some Thrive Despite Them All, by Jim Collins

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Innovation by itself turns out not to be the trump card we expected; more important is the ability to scale innovation, to blend creativity with discipline.
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Great by Choice: Uncertainty, Chaos, and Luck—Why Some Thrive Despite Them All
Great by Choice: Uncertainty, Chaos, and Luck—Why Some Thrive Despite Them All
by Jim Collins
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