A philosophical claim that life’s ultimate goal is pleasure—even if that pleasure was defined in the most restrained and responsible terms—was a scandal, both for pagans and for their adversaries, the Jews and later the Christians. Pleasure as the highest good? What about worshipping the gods and ancestors? Serving the family, the city, and the state? Scrupulously observing the laws and commandments? Pursuing virtue or a vision of the divine?