Corporations traditionally have a single, unequivocal goal: shareholder returns. For the most part, that means the unimpeded development of new technologies. While this has been a powerful engine of progress in history, it’s poorly suited to containment of the coming wave. I believe that figuring out ways to reconcile profit and social purpose in hybrid organizational structures is the best way to navigate the challenges that lie ahead, but making it work in practice is incredibly hard.
