Thinking, Fast and Slow

by Daniel Kahneman

People tend to assess the relative importance of issues by the ease with which they are retrieved from memory—and this is largely determined by the extent of coverage in the media.

The best we can do is a compromise: learn to recognize situations in which mistakes are likely and try harder to avoid significant mistakes when the stakes are high. The premise of this book is that it is easier to recognize other people’s mistakes than our own.

Intelligence is not only the ability to reason; it is also the ability to find relevant material in memory and to deploy attention when needed.

The general theme of these findings is that the idea of money primes individualism: a reluctance to be involved with others, to depend on others, or to accept demands from others.

A reliable way to make people believe in falsehoods is frequent repetition, because familiarity is not easily distinguished from truth.