A pivot point magnifies the effect of effort. It is a natural or created imbalance in a situation, a place where a relatively small adjustment can unleash much larger pent-up forces. The business strategist senses such imbalances in pent-up demand that has yet to be fulfilled or in a robust competence developed in one context that can be applied to good effect in another. In direct rivalry, the pivot point may be an imbalance between a rival’s position or disposition of forces and their underlying capabilities, or between pretension and reality.
