Goke Pelemo

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Working with industry-wide or economy-wide change is even more advanced than particle physics—understanding and predicting patterns of these dynamics is difficult and chancy. Fortunately, a leader does not need to get it totally right—the organization’s strategy merely has to be more right than those of its rivals. If you can peer into the fog of change and see 10 percent more clearly than others see, then you may gain an edge.
Goke Pelemo
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Good Strategy Bad Strategy: The Difference and Why It Matters
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