From the first sentence, the oath rings with the sounds of Motivation 3.0: “As a manager, my purpose is to serve the greater good by bringing people and resources together to create value that no single individual can create alone,” it begins. And on it goes for nearly five hundred words. “I will safeguard the interests of my shareholders, co-workers, customers and the society in which we operate,” the oath-takers pledge. “I will strive to create sustainable economic, social, and environmental prosperity worldwide.”