Anthony O'Farrell

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A mass movement attracts and holds a following not because it can satisfy the desire for self-advancement, but because it can satisfy the passion for self-renunciation. People who see their lives as irremediably spoiled cannot find a worth-while purpose in self-advancement. The prospect of an individual career cannot stir them to a mighty effort, nor can it evoke in them faith and a single-minded dedication. They look on self-interest as on something tainted and evil; something unclean and unlucky.
The True Believer: Thoughts on the Nature of Mass Movements
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