One is no more born an individual (in the existentialist sense) than is one born authentic. To be truly authentic is to have realized one’s individuality and vice versa. Both existential ‘individuality’ and ‘authenticity’ are achievement words. The person who avoids choice, who becomes a mere face in the crowd or cog in the bureaucratic machine, has failed to become authentic. So we can now describe the person who lives his or her life as ‘they’ command or expect as being inauthentic.