they were not seeing sufficient growth in the use of the product by customers. Grockit is an excellent case study because its problems were not a matter of failure of execution or discipline. Following standard agile practice, Grockit’s work proceeded in a series of sprints, or one-month iteration cycles. For each sprint, Farb would prioritize the work to be done that month by writing a series of user stories, a technique taken from agile development. Instead of writing a specification for a new feature that described it in technical terms, Farb would write a story that described the feature
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