Atul Chavan

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The individualities in the crowd who might possess a personality sufficiently strong to resist the suggestion are too few in number to struggle against the current. At the utmost, they may be able to attempt a diversion by means of different suggestions. It is in this way, for instance, that a happy expression, an image opportunely evoked, have occasionally deterred crowds from the most bloodthirsty acts.
Atul Chavan
Gustave Le Bon has penned down a psychological masterpiece.
The Crowd; study of the popular mind
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