Bad Science

by Ben Goldacre

Intuitions are valuable for all kinds of things, especially in the social domain: deciding if your girlfriend is cheating on you, perhaps, or whether a business partner is trustworthy. But for mathematical issues, or assessing causal relationships, intuitions are often completely wrong, because they rely on shortcuts which have arisen as handy ways to solve complex cognitive problems rapidly, but at a cost of inaccuracies, misfires and oversensitivity.