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HBR's 10 Must Reads on Strategy (including featured article "What Is Strategy?" by Michael E. Porter), by Michael E. Porter

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The balanced scorecard supplemented traditional financial measures with criteria that measured performance from three additional perspectives—those of customers, internal business processes, and learning and growth.
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HBR's 10 Must Reads on Strategy (including featured article "What Is Strategy?" by Michael E. Porter)
HBR's 10 Must Reads on Strategy (including featured article "What Is Strategy?" by Michael E. Porter)
by Michael E. Porter
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