Greg Yates

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As such, you must take irrationality into account when deciding how to approach others. If the other person is likely to act irrationally, you need to offer emotional payments. You need to make adjustments. One example of adjustment is “collaborative threats.” In a normal threat, you tell the other person: “If you don’t lower your price, I’m going to someone else!” Often the other person will become emotional
Getting More: How You Can Negotiate to Succeed in Work and Life
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