The Crowd: A Study of the Popular Mind
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How the rise of the popular classes comes about, and the manner in which they exercise their power—The necessary consequences of the power of the crowd—Crowds unable to play a part other than destructive—The dissolution of worn-out civilisations is the work of the crowd—General
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The present epoch is one of these critical moments in which the thought of mankind is undergoing a process of transformation.
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The age we are about to enter will in truth be the ERA OF CROWDS.
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the voice of the masses has become preponderant. It
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The destinies of nations are elaborated at present in the heart of the masses, and no longer in the councils of princes.
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The entry of the popular classes into political life—that is to say, in reality, their progressive transformation into governing classes—is one of the most striking characteristics of our epoch of transition.
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The divine right of the masses is about to replace the divine right of kings.
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Science promised us truth, or at least a knowledge of such relations as our intelligence can seize: it never promised us peace or happiness.
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Sovereignly indifferent to our feelings, it is deaf to our lamentations. It is for us to endeavour to live with science, since nothing can bring back the illusions it has destroyed.
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Certainly it is possible that the advent to power of the masses marks one of the last stages of Western civilisation, a complete return to those periods of confused anarchy which seem always destined to precede the birth of every new society.
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History tells us, that from the moment when the moral forces on which a civilisation rested have lost their strength, its final dissolution is brought about by those unconscious and brutal crowds known, justifiably enough, as barbarians. Civilisations as yet have only been created and directed by a small intellectual aristocracy, never by crowds. Crowds are only powerful for destruction. Their rule is always tantamount to a barbarian phase. A civilisation involves fixed rules, discipline, a passing from the instinctive to the rational state, forethought for the future, an elevated degree of ...more
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we are bound to resign ourselves to the reign of the masses, since want of foresight has in succession overthrown all the barriers that might have kept the crowd in check.
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all the world's masters, all the founders of religions or empires, the apostles of all beliefs, eminent statesmen, and, in a more modest sphere, the mere chiefs of small groups of men have always been unconscious psychologists, possessed of an instinctive and often very sure knowledge of the character of crowds, and it is their accurate knowledge of this character that has enabled them to so easily establish their mastery.
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men never shape their conduct upon the teaching of pure reason.
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the genius of crowds.
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The crowd is always dominated by considerations of which it is unconscious—The disappearance of brain activity and the predominance of medullar activity—The lowering of the intelligence and the complete transformation of the sentiments—The transformed sentiments may be better or worse than those of the individuals of which the crowd is composed—A crowd is as easily heroic as criminal.
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From the psychological point of view the expression "crowd" assumes quite a different signification. Under certain given circumstances, and only under those circumstances, an agglomeration of men presents new characteristics very different from those of the individuals composing it. The sentiments and ideas of all the persons in the gathering take one and the same direction, and their conscious personality vanishes. A collective mind is formed, doubtless transitory, but presenting very clearly defined characteristics.
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It forms a single being, and is subjected to the law of the mental unity of crowds.
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The disappearance of conscious personality and the turning of feelings and thoughts in a definite direction, which are the primary characteristics of a crowd
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an entire nation, though there may be no visible agglomeration, may become a crowd under the action of certain influences.
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This explains how it was that among the most savage members of the French Convention were to be found inoffensive citizens who, under ordinary circumstances, would have been peaceable notaries or virtuous magistrates. The storm past, they resumed their normal character of quiet, law-abiding citizens.
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It is only under such circumstances, too, that what I have called above the psychological law of the mental unity of crowds comes into play.
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The most striking peculiarity presented by a psychological crowd is the following: Whoever be the individuals that compose it, however like or unlike be their mode of life, their occupations, their character, or their intelligence, the fact that they have been transformed into a crowd puts them in possession of a sort of collective mind which makes them feel, think, and act in a manner quite different from that in which each individual of them would feel, think, and act were he in a state of isolation. There are certain ideas and feelings which do not come into being, or do not transform ...more
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call to mind the truth established by modern psychology, that unconscious phenomena play an altogether preponderating part not only in organic life, but also in the operations of the intelligence.
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The greater part of our daily actions are the result of hidden motives which escape our observation.
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In the case of everything that belongs to the realm of sentiment—religion, politics, morality, the affections and antipathies, &c.—the most eminent men seldom surpass the standard of the most ordinary individuals. From the intellectual point of view an abyss may exist between a great mathematician and his boot maker, but from the point of view of character the difference is most often slight or non-existent.
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In the collective mind the intellectual aptitudes of the individuals, and in consequence their individuality, are weakened.
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In crowds it is stupidity and not mother-wit that is accumulated.
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The first is that the individual forming part of a crowd acquires, solely from numerical considerations, a sentiment of invincible power which allows him to yield to instincts which, had he been alone, he would perforce have kept under restraint. He will be the less disposed to check himself from the consideration that, a crowd being anonymous, and in consequence irresponsible, the sentiment of responsibility which always controls individuals disappears entirely.
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Contagion is a phenomenon of which it is easy to establish the presence, but that it is not easy to explain. It must be classed among those phenomena of a hypnotic order,
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In a crowd every sentiment and act is contagious, and contagious to such a degree that an individual readily sacrifices his personal interest to the collective interest. This is an aptitude very contrary to his nature, and of which a man is scarcely capable, except when he makes part of a crowd.
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We know to-day that by various processes an individual may be brought into such a condition that, having entirely lost his conscious personality, he obeys all the suggestions of the operator who has deprived him of it, and commits acts in utter contradiction with his character and habits. The most careful observations seem to prove that an individual immerged for some length of time in a crowd in action soon finds himself—either in consequence of the magnetic influence given out by the crowd, or from some other cause of which we are ignorant—in a special state, which much resembles the state ...more
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The conscious personality has entirely vanished; will and discernment are lost. All feelings and thoughts are bent in the direction determined by the hypnotiser.
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The individualities in the crowd who might possess a personality sufficiently strong to resist the suggestion are too few in number to struggle against the current.
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the utmost, they may be able to attempt a diversion
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a happy expression, an image opportunely evoked, have occasionally deterred crowds from t...
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the principal characteristics of the individual forming part of a crowd. He is no longer himself, but has become an automaton who has ceased to be guided by his will.
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Moreover, by the mere fact that he forms part of an organised crowd, a man descends several rungs in the ladder of civilisation. Isolated, he may be a cultivated individual; in a crowd, he is a barbarian—that is, a creature acting by instinct. He possesses the spontaneity, the violence, the ferocity, and also the enthusiasm and heroism of primitive beings, whom he further tends to resemble by the facility with which he allows himself to be impressed by words and images—which would be entirely without action on each of the isolated individuals composing the crowd—and
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An individual in a crowd is a grain of sand amid other grains of sand, which the wind stirs up at will.
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Taken separately, the men of the Convention were enlightened citizens of peaceful habits. United in a crowd, they did not hesitate to give their adhesion to the most savage proposals, to guillotine individuals most clearly innocent, and, contrary to their interests, to renounce their inviolability and to decimate themselves.
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It is not only by his acts that the individual in a crowd differs essentially from himself. Even before he has entirely lost his independence, his ideas and feelings have undergone a transformation, and the transformation is so profound as to change the miser into a spendthrift, the sceptic into a believer, the honest man into a criminal, and the coward into a hero.
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The conclusion to be drawn from what precedes is, that the crowd is always intellectually inferior to the isolated individual, but that, from the point of view of feelings and of the acts these feelings provoke, the crowd may, according to circumstances, he better or worse than the individual.
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Doubtless a crowd is often criminal, but also it is often heroic. It is crowds rather than isolated individuals that may be induced to run the risk of death to secure the triumph of a creed or an idea, that may be fired with enthusiasm for glory and honour, that are led on—almost without bread and without arms, as in the age of the Crusades—to deliver the tomb of Christ from the infidel, or, as in '93, to defend the fatherland.
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Crowds are credulous and readily influenced by suggestion. The obedience of crowds to suggestions—The images evoked in the mind of crowds are accepted by them as realities—Why these images are identical for all the individuals composing a crowd—The equality of the educated and the ignorant man in a crowd—Various examples of the illusions to which the individuals in a crowd are subject—The impossibility of according belief to the testimony of crowds—The unanimity of numerous witnesses is one of the worst proofs that can be invoked to establish a fact—The
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The exaggeration and ingenuousness of the sentiments of crowds. Crowds do not admit doubt or uncertainty, and always go to extremes—Their sentiments always excessive.
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The servility of crowds in the face of a strong authority—The
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The morality of crowds, according to the suggestions under which they act, may be much lower or much higher than that of the individuals composing them—Explanation
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the special characteristics of crowds there are several—such as impulsiveness, irritability, incapacity to reason, the absence of judgment and of the critical spirit, the exaggeration of the sentiments, and others besides—which
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When studying the fundamental characteristics of a crowd we stated that it is guided almost exclusively by unconscious motives.
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A crowd is at the mercy of all external exciting causes, and reflects their incessant variations. It is the slave of the impulses which it receives. The isolated individual may be submitted to the same exciting causes as the man in a crowd, but as his brain shows him the inadvisability of yielding to them, he refrains from yielding. This truth may be physiologically expressed by saying that the isolated individual possesses the capacity of dominating his reflex actions, while a crowd is devoid of this capacity.
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