AAPI Heritage Month

Listopia > Advertising Book Lists

The 90 Day Plan to Marketing Your Book by Melissa SeExplosive Growth by Cliff LernerHow to Win Friends & Influence People by Dale CarnegieThe New Rules of Marketing & PR by David Meerman ScottHack the Buyer Brain by Kenda MacDonald
10 Marketing Books every business owner must read
47 books — 67 voters
Marketing For Tomorrow, Not Yesterday by Zain RajHack the Buyer Brain by Kenda MacDonaldInfusionsoft Strategy Guide by Tara JacobsenFree by Chris AndersonThe Marketing Machine by Ros Conkie
Marketing Today
36 books — 52 voters

Ogilvy on Advertising by David OgilvyCopygirl by Anna MitchaelThe Advertising Concept Book by Pete BarryHey Whipple, Squeeze This by Luke SullivanInfluence by Robert B. Cialdini
Advertising Suggested Reading List
80 books — 52 voters
All the President’s Men by Carl BernsteinThe Girl With the Dragon Tattoo by Stieg LarssonThe Imperfectionists by Tom RachmanSketches by Boz by Charles DickensScoop by Evelyn Waugh
Print Media and Publishing
243 books — 50 voters

Ogilvy on Advertising by David OgilvyD&AD by Design and Art DirectionHack the Buyer Brain by Kenda MacDonaldSorry for the Lobsters by Neil FrenchHey Whipple Squeeze This by Luke Sullivan
Advertising
26 books — 28 voters
Adapt and Plan for the New Abnormal of the COVID-19 Coronavir... by Gleb TsipurskyPro Truth by Gleb TsipurskyThe Blindspots Between Us by Gleb TsipurskyNever Go With Your Gut by Gleb TsipurskyThe Gray Rhino by Michele Wucker
Planning + Insights
29 books — 22 voters

Book Title Generator by Scott LorenzHack the Buyer Brain by Kenda MacDonaldBill Bernbach Said by Bill BernbachBulletProof Social by Anthony ColónA Guide To Inbound Marketing For Small Business by Izabela Cottle
Advertising (my picks)
46 books — 20 voters
Scientific Advertising by Claude C. HopkinsTested Advertising Methods by John CaplesCopygirl by Anna MitchaelBreakthrough Advertising by Eugene M. SchwartzCashvertising by Drew Eric Whitman
Best Copywriting Books
33 books — 18 voters

The Brand Gap by Marty NeumeierHack the Buyer Brain by Kenda MacDonaldHow Brands Grow by Byron SharpZag by Marty NeumeierRebranding Branding by Darren Taylor
Branding
16 books — 16 voters
Conspirator by R.V. RamanSaboteur by R.V. RamanInsider by R.V. RamanFraudster by R.V. RamanBook Title Generator by Scott Lorenz
Top Business Novels
81 books — 15 voters

Copygirl by Anna MitchaelHow to Earn a Hundred Dollars a Day by Caterina ChristakosThe Writer's Guide to Corporate Communications by Mary MorenoThe Practical Freelance Writer's Guide to Author Websites by Angela AtkinsonSelling Your Writing to the Boating Magazines by Michael Robertson
Freelance Writing
13 books — 14 voters
Copygirl by Anna MitchaelWhen We Met by Susan MalleryThe Last Man on Earth by Tracy Anne WarrenFiona and the Sexy Stranger by Marie FerrarellaRoom 1208 by Sophia Renny
Mad (Wo)Men: Advertising in Romance Novels
32 books — 14 voters

Hack the Buyer Brain by Kenda MacDonaldPick Me by Nancy VonkTwenty Ads That Shook the World by James B. TwitchellMy First Time by Phil GrowickSecrets of Success in Brand Licensing by Consultant Senior Lecturer ...
Best Advertising Books
13 books — 13 voters
Copygirl by Anna MitchaelE. by Matt Beaumonte Squared by Matt BeaumontTruth in Advertising by John KenneyLove with a Perfect Cowboy by Lori Wilde
Advertising Fiction
10 books — 13 voters

Hershey's One Hundredth Anniversary Cookbook by The Hershey CompanyThe Ghirardelli Chocolate Cookbook by The Ghirardelli Chocolate C...Hershey's Classic Recipes by The Hershey CompanyKraft Philadelphia Brand Cream Cheese Cookbook by Kraft Foods Group Inc.Kraft Halloween by Kraft
Corporate Cookbooks (nonfiction)
221 books — 10 voters
TWAS The Year 2020 by Karl WigginsThe Mark of the Beast Revealed by Spart A. CussNew Deal Ditties by Berton BraleyOut Of Business by KnightmareThe Mormon Corporate Empire by John Heinerman
Money Goes From Hand To Hand
102 books — 7 voters

Marketing Management by Philip KotlerThe Marketing Machine by Ros ConkiePandeymonium by Piyush PandeyThe First 100 Days of Your Book by Joel StaffordPublicity on Steroids by Freda Drake
Best Fiction/Nonfiction Books for Marketers and Advertisers
11 books — 7 voters
Political Risk by Condoleezza RicePMO Governance by Eugen SpivakAn Accidental Philanthropist by Winsome Dunn McIntoshGrounded by Nancy M. DahlThe Secret Life of a Weight-Obsessed Woman by Iris Ruth Pastor
Axiom Award Winners 2019
9 books — 6 voters

The pillars of an Elite sales career by Mr Benjamin RiallThe Boron Letters by Gary HalbertTested Advertising Methods by John CaplesMaking Ads Pay by John CaplesHow to Write a Good Advertisement by Victor O. Schwab
Quora Curated Copywriting List
18 books — 5 voters
Looking Closer by Michael BierutLooking Closer 2 by D.K. HollandGraphic Design by Richard HollisType and Typography by Phil BainesThe ABC of Custom Lettering by Ivan Castro
LCC BA Graphic and Media Design reading list
55 books — 3 voters

How Brands Grow by Byron SharpHow Brands Grow by Jenni RomaniukH is for Hawk by Helen MacdonaldThe Shepherd's Life by James RebanksMothering Sunday by Graham Swift
A Planner's Guide To Reading
11 books — 2 voters
Конструктивизм by Aleksei GanBetween Worlds by Timothy O. BensonConstructivism by Aleksei GanCentral European Avant-Gardes by Timothy O. BensonThe Realistic Manifesto by Naum Gabo
Constructivism Reading List
37 books — 2 voters

Grit by Angela DuckworthThe Marketing Machine by Ros ConkieThe End of Advertising by Andrew EssexPsych by Paul BloomThe Consciousness Instinct by Michael S. Gazzaniga
Marketing, Advertising, etc...
19 books — 2 voters
The Insanity of Advertising by Fred GoldbergTruth in Advertising by John KenneyConfessions of an Advertising Man by David OgilvyOgilvy on Advertising by David OgilvyCopywriting for Beginners by Michael Fraiman
Advertising Books
13 books — 1 voter

And All the Earth a Grave by C.C. MacAppHoney, I Killed The Cats by Dorota MasłowskaFrom Those Wonderful Folks Who Gave You Pearl Harbor by Jerry Della FeminaThe Dilbert Principle & The Dilbert Future by Scott AdamsAlways Postpone Meetings with Time-Wasting Morons by Scott Adams
Business Trade And Advertising Fact And Fiction
11 books — 1 voter
Wellspring of Magic by Jan FieldsToo Far by Rich ShaperoCrispy in No Place Like Home by Justine Korman FontesHidden in Plain Sight by Ellie McDonald
Received New (non-digital) Book as Unsolicited Free Promotional Copy
4 books — 1 voter

Display Animation by Ira Lee CochraneAnimated Display by Allan PlowmanBaranger by John A. DanielWindows at Bergdorf Goodman by David HoeyWindow Display by Natasha Kroll
Window Displays
58 books — 1 voter

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