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Word of Mouth Marketing: How Smart Companies Get People Talking

Word of Mouth Marketing: How Smart Companies Get People Talking > Lists

by
Andy Sernovitz


The Lean Startup by Eric RiesNail It Then Scale It by Nathan FurrThe Innovator's Dilemma by Clayton M. ChristensenFounders at Work by Jessica LivingstonThe E-myth Revisited by Michael E. Gerber
Essential Reading for Startup Founders
194th out of 194 books — 169 voters
Positioning by Al RiesThe Marketing Machine by Ros ConkieThe Tipping Point by Malcolm GladwellThe New Rules of Marketing & PR by David Meerman ScottDon't Make Me Think, Revisited by Steve Krug
Must read marketing
15th out of 19 books — 9 voters

The Lean Startup by Eric RiesMove to Millions by Darnyelle Jervey HarmonThe 4-Hour Workweek by Timothy FerrissHow to Win Friends & Influence People by Dale CarnegieZero to One by Peter Thiel
Entrepreneurs' Book Club Reading List
131st out of 407 books — 569 voters


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