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The central claim of the book is that human decision-making isn't as rational as Economists assume (or model) it to be, and we make many counter-productive choices due to a variety of biases/ heuristics (loss aversion, anchoring, social conformity, overconfidence & self-control issues). That is, some of our decisions are "path dependent" - they are affected not only by the (economic) costs & returns, but also by the context ("choice architecture"). This can be utilized by system designers to imp
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This is a good choice to read after Kahneman's "Thinking, fast and slow" (in fact Kahneman approves of "Nudge" at the end of his book). The book is a large list of policies in all venues of political and personal life which try to correct (and/or utilize) inherent humant cognitive biases to improve our well being while retaining the principle of free choice*.
The last part of the book then contains pre-emptive responses to the main (mostly libertarian) criticism of this approach. I think this apo ...more
The last part of the book then contains pre-emptive responses to the main (mostly libertarian) criticism of this approach. I think this apo ...more


Aug 28, 2012
Jayson Virissimo
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Oct 16, 2012
Mooncalf
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Nolan
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Apr 24, 2013
Tenoke
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Ananya Ghosh
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Jun 30, 2015
Adom
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Oct 04, 2017
Harsh Pareek
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Feb 16, 2019
Tom
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