Virus of the Mind: The New Science of the Meme

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Branimir The author recognizes "meme" as a thought or idea.

A virus of the mind is a meme that has all characteristics of a virus (triggers some of our buttons …more
The author recognizes "meme" as a thought or idea.

A virus of the mind is a meme that has all characteristics of a virus (triggers some of our buttons - like fear; multiplies/spreads fast; brings changes that allow it to spread faster, etc.)

I hope that this oversimplification helps. The book is good.(less)

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