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Todd’s 2025 Year in Books
Take a look at Todd’s Year in Books, including some fun facts about their reading.
Todd Caponi’s Followers (8)
1 book
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3 friends
1 book
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62 friends
134 books
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34 friends
436 books
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130 friends
245 books
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77 friends
1,761 books
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213 friends
1,013 books
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114 friends
240 books
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99 friends
More friends…
Todd Caponi
Goodreads Author
Born
The United States
Website
Member Since
October 2018
More books by Todd Caponi…
Todd’s Recent Updates
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Todd Caponi
liked
Joshua M.'s review
of
Four Levers Negotiating: The Simple, Counterintuitive Way to Higher Deal Values and Lasting Trust:
"Todd Caponi’s Four Levers Negotiating is the game changing manifesto for every salesperson tired of the psychological warfare that comes after the “yes.” In a world where lasting customer value trumps the one time win, Caponi delivers a stunningly si"
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Todd Caponi
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Hannah Goulding's review
of
Four Levers Negotiating: The Simple, Counterintuitive Way to Higher Deal Values and Lasting Trust:
"“Salespeople are untrustworthy.” Why do you think this is a stereotype?
Based on how people respond when I tell them what I do, I think it is because sales has been framed as persuasion. Just finished Four Levers of Negotiation by Todd Caponi , and it" Read more of this review » |
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Todd Caponi
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Todd Caponi
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Alex Redey's review
of
Four Levers Negotiating: The Simple, Counterintuitive Way to Higher Deal Values and Lasting Trust:
"I liked how human the book felt. No pressure tricks, no manipulation. The example of paying for future years upfront showed me how flexible deals can be when you think in levers instead of flat discounts. It’s a method that builds trust instead of te"
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Todd Caponi
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Sam Log's review
of
Four Levers Negotiating: The Simple, Counterintuitive Way to Higher Deal Values and Lasting Trust:
"The book made something complicated feel simple. The story about giving discounts too easily hit me hard because I’ve done that so many times. Using the levers helped me stop giving away things for free. Now every concession has a clear trade-off. It"
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Todd Caponi
finished reading
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Todd Caponi
rated a book it was amazing
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Todd Caponi
rated a book it was amazing
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Todd Caponi
finished reading
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“You will make sure your team is working on the right opportunities at the right time through your efforts to hone the team’s focus. You’ll lead the field each day with the right people in the right roles in the right places with the right tools and the right resources through your efforts to build it. Your team will consistently execute through your efforts to drive the fundamentals. You will predict the future through measuring the right KPIs and metrics engrossing your responsibility to forecast. And you will drive fun through the creation, management, and optimization of an environment where your team is intrinsically inspired, so they’ll show up, do their best, stay, and tell their friends.”
― The Transparent Sales Leader: How The Power of Sincerity, Science & Structure Can Transform Your Sales Team’s Results
― The Transparent Sales Leader: How The Power of Sincerity, Science & Structure Can Transform Your Sales Team’s Results
