Mohit Tater's Blog, page 690

July 21, 2015

Choosing the Right Vehicle for Your Business

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When you’re just starting out you’re faced with so many choices about every aspect of your business, and choosing the right vehicle can fall to the bottom of the priorities list. But it shouldn’t, having the right wheels can really help you negotiate those early days and hit the ground running. The sheer array of options can seem baffling, so whether you need one vehicle or a fleet – here’s a guide to help you narrow down your options and make the right choice for your business.


First Steps


The first few decisions you need to make should be fairly straightforward. You should first assess the needs of your business, so that the vehicle you choose will maximize efficiency, rather than being an unnecessary drain on resources. The most fundamental question to ask yourself is how many vehicles you actually need. Sure, more vehicles could potentially mean increased efficiency or productivity, but it would also require more initial capital outlay, as well as an increased ongoing financial commitment – so you’ll need to weigh up these opposing factors and get the balance right. For a business that’s just starting out it’s wise to stick with just one car to start with – you can always add more if you need to further down the line, but at the beginning when all your resources are vital it’s wise to keep spending down. In buying a car for an employee, your business would also take on all the risks of ownership such as depreciation, repairs, servicing and maintenance costs. So to make these risks worthwhile, it’s vital that the car is providing optimum added value to the business. You also need to think about whether you’re going to need a car or a van; if you’re just using it as a run around a car is probably best, whereas if you’re going to be transporting kit or merchandise a van is much more versatile.


Consider Leasing


Once you’ve decided what your business’s needs are, you need to firm up exactly how much you’ve got to spend. Fixed costs are easiest to mange, especially in the early stages, so with this in mind it’s usually a good idea to go for a car no more than three years old if purchasing – otherwise maintenance costs can increase drastically in a relatively short period of time. Leasing is also a great choice to ensure costs remain fixed as while they do require a small initial outlay, the monthly cost will remain fixed during the period of the lease. This approach can also be much more tax efficient – a small business could potentially claim back 100% of the VAT paid if the vehicle is used solely for business purposes. Leasing also allows your business to avoid being saddled with a depreciating asset, as would be the case if you bought a car or van outright.


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Published on July 21, 2015 09:45

Starting Your Own Mechanic Business

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Most mechanics use their skills working for someone else. But if you have business skills and access to some capital, you’ll be in a good position to learn how to start an auto repair shop of your own. There’ll always be demand for good quality, reliable mechanics – so get started, and set up your very own mechanic business.


Plan Ahead


One of the very first things you’ll need to do is write a business plan. No doubt you’ve heard the saying before: If you fail to plan, you plan to fail. Every business needs a plan, and it’s got to be more than just “We’ll rent a shop and fix cars for money. If we get enough customers, we will make a profit.” Sure, that’s the basic goal – but it’ll be much harder to achieve it you don’t lay the foundations for success by planning well. You need to set clear goals for where your business is headed, as well as more achievable shorter-term goals – and then set out how you intend to reach them. Your plan should also include things like advertising methods and expenses, as well as any specific start-up costs that you’ll have to pay, for example to buy vital equipment such as an engine crane. You don’t necessarily have to open your own repair shop from scratch – you could look into buying one that already exists and is up for sale. That way you’ll already have a suitable building to use, as well as a few employees who may stick around under the new ownership, and even more importantly returning customers and an established marketing presence – though if the existing business has a bad reputation beware, you could end up spending a fortune on marketing to put that right. You could also consider purchasing a franchise branch of an established company. This mean you operate under their name instead of your own, and that established brand name is a reassurance to customers that your garage can be trusted. Training and equipment is also generally provided. However, you may be limited to the company’s business practices in a way you wouldn’t when running your own business.


Location, Location, Location


Whether you choose to franchise, buy an existing shop, or branch out on your own – location is vital in the mechanics business. Perhaps even more so than other types of business, your location will play a huge role in whether your business succeeds or fails. Shops located near major roads or in the middle of busy towns or cities typically fare much better than those out in the middle of nowhere. That being said, if you set up in a more rural area with a close-knit community and gain their trust, treating customers well and getting the work done quickly and effectively, then you could form a far bigger core customer base that will pass down through the generations.


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Published on July 21, 2015 09:36

How to Combat Car Value Depreciation

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You’re probably aware of car value depreciation, but you’re probably not sure what you can to protect yourself and maximize your car’s resale value for when the time comes. The value of a car can fall at an alarming rate, and varies significantly across manufacturers and models; but by making yourself aware of the facts, and best ways to protect against depreciation, you can ensure that your car holds the most value possible.


Choose Wisely


It might be basic, but if you have the option it makes sense to go for a car that will hold its value inherently due to its model and manufacturer. In April 2015, the cars that best hold their value are Land Rovers, Maseratis, Audis, Minis, Jeeps, and Mazdas. A car’s depreciation rate can also be affected by a number of other factors beyond the make and model. If you cover more than 10,000 miles per year (roughly average yearly mileage) then the rate of depreciation of your car will increase significantly. Try to choose a model with generally positive customer reviews, particularly those with a good reputation of reliability – a bad reputation can make all the difference. Of course there’s only so much you can do here, but avoid any cars that are notoriously unreliable and you should be fine. The fewer owners before you, the better in depreciation terms – so check the number of previous owners on the car’s logbook or V5C registration. You should also check the service history – the more complete this is, the better – and you should continue to keep a full record while you’re the car’s owner.


Consider Leasing  


If you think you’re going to want to change your car after a relatively short period of time, or you’re considering a car or fleet for your business, then leasing can be a great choice to ensure costs remain fixed without leaving you saddled with a depreciating asset – the cost of the depreciation will be covered within your monthly payment. While there’s a small initial outlay, the monthly cost will remain fixed during the period of the lease. This approach can also be much more tax efficient as a small business could potentially claim back 100% of the VAT paid if the vehicle is used solely for business purposes. Check out Car4Leasing for a great range of cars available to lease. They also have a handy guide to depreciation here.


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Published on July 21, 2015 09:33

July 16, 2015

The Differences Between Gold Bullion Bars, Bullion Coins, and Numismatic Coins Explained

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In the ancient times, gold served an important role in the cultural and economic lives of people. Thanks to its beauty, rarity, and excellent malleability, gold became a very popular material in the creation of jewelry and art pieces that adorned both people and edifices across time and cultures.


Gold was also used in the production of coinage, which became a primary medium of exchange in many countries. In the Modern Era, gold standards were even implemented as monetary policies within nations, helping create currencies of stable value.


Nowadays, the precious metal continues to be popular as a primary material in the production of personal ornaments. On top of this, gold is also used in a spectrum of other applications, with industries as varied as dentistry, electronics, aerospace engineering, and medicine taking advantage of the useful properties of the metal. Gold also plays a role as a commodity in the contemporary global economy.


Gold is often purchased by people as a means to diversify their wealth and as hedge against inflation. Physical gold comes in the form of bullion bars, bullion coins, and numismatic coins. We often hear about these different products, but what exactly are they? Find out by reading this short guide:


Gold Bullion Bars


Also known as gold ingots, gold bullion bars are produced by bar makers according to specified standards and conditions of manufacturing. The bars typically come in various sizes and weights. For instance, Europe’s Good Delivery bullion bars — known for their huge size and high level of purity — are manufactured as 400-troy-ounce or 12-kilogram bars. They are usually used in the gold reserves of governments and are traded in major international markets. People can also buy smaller bullion bars like those weighing 1 kg, 100 g, 10 oz, and 1 oz.


Gold Bullion Coins


Buying gold bullion coins is one of the most popular ways to own gold. Bullion coins are sold at cost according to their purity and fine weight, but there is a small premium based on their design, provenance, and external factors like supply and demand.


Gold bullion coins typically have purities of no less than 900 thousandths, and they are also available in different weights, usually as fractions of 1 troy ounce. Some of the most popular varieties include the American Gold Eagle, the Canadian Maple Leaf, the Australian Gold Nugget, the British Sovereign, the South African Krugerrand, and the Austrian Vienna Philharmonic.


Gold Numismatic Coins


Unlike gold bullion coins, gold numismatic coins are priced primarily according to supply and demand, which is based on the coins’ unique characteristics. The factors that can affect their price include the coins’ historical value, their rarity, their design, their age, their condition, or some other unique quality. Historical gold coins that are no longer produced today are a primary example of numismatic coins.


When it comes to pricing, numismatic coins’ actual gold content is not as important as it is with gold bullion coins; numismatic coins are typically priced higher than the base value of gold itself.


While no longer used as a currency, gold remains as valuable today as it was in the past. It is a precious metal that will outlive many generations and will continue being a popular repository of wealth for many years to come.


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Published on July 16, 2015 15:41

July 15, 2015

Things to Consider When Starting an eBay Business

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So you’re thinking about taking the plunge into the world of entrepreneurship with your very own eBay business? Congratulations. However, before you rush into your first enterprise, there are a number of things that you need to consider. There’s no reason why your eBay business can’t be a success, but every new business adventure comes with risks. The best way to negate as many of these risks as possible is to plan, plan, plan. Here are three things that you simply must think of before you register your own eBay business.


Legalities and Trading Law


You may be dreaming big for your first trip into entrepreneurship, but before you begin it is essential that you know the rules and regulations surrounding independent trading and trading on eBay. For this, there are two great resources. First, there’s the eBay selling policies page and secondly there’s the .GOV page on setting up a business.


Once you’re familiar with these, you should have a good idea about the legalities surrounding your new business and how you can make sure you operate within the laws.


Keeping the Customers Happy


Remember that on eBay, positive customer feedback is key for the success of your business; especially because it’s such a saturated market place. There are three ways that you can keep the customer happy:



Detailed product descriptions – problems emerge on eBay when producsts aren’t sold as listed, and this is usually due to inaccurate description. When listing your products it is wise to spend a great deal of time posting accurate descriptions so the customer knows exactly what they’re buying.


Plenty of pictures – Similarly to the above, take lots of pictures of the product. Your listing may be slightly more expensive, but customers will be able to make an informed choice and you’re less likely to get complaints.


Swift delivery – Finally, ship the item when you say you will. The best way to avoid complaints about shipping items is to use a professional delivery service for eBay sellers.

Consider Stock Limits


You may have plenty of stock to begin with, but how quickly can you get more if needed? If you have a popular item then you may need to order it more regularly, so be ready to negotiate with suppliers you’re buying from for bulk orders. This will keep your overheads down. Likewise, if you run out and can’t replenish, make sure it’s listed as unavailable on your site to avoid problems.


There we go, three simple things that you need to consider before you start your own eBay business. Remember, plan as much as possible before launch and you have the best possible chance of your business being a success. Good luck.


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Published on July 15, 2015 10:07

July 14, 2015

Health and Safety Advice for Start-ups

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Taking your first steps into the business world can be both exciting and daunting. On one hand you’ve got the positive fact you’re standing on your own two feet and running a start-up that works with something you’re probably very passionate about. Then on the other hand there’s the fact you now have a wealth of responsibilities to deal with and manage by yourself.


While there’s areas such as production, deliveries and man-management to consider, one very important aspect to your business is health and safety. No matter how many staff you have, having procedures and protocols in place are essential for protecting your employees. If you don’t have these in place and something were to happen, your staff are well within their rights to make a claim against you.


So to help point you in the right direction, in this post you’ll find a few examples of what you need for your start-up and some advice on the best practices to follow at work.


The Basics


First and foremost, there are prerequisites needed in terms of facilities and getting in line with legal requirements. This includes:



Drinking water, toilets and washing facilities
An area for eating and breaks
Appropriate lighting, decent ventilation and climate controls (especially in businesses where machinery is used)
Cleanliness and waste disposal
Disabled access (very important to avoid any human rights violations)
All equipment and furniture is fit for purpose and safe to use
Safe exits are clearly defined

Designate Roles


What you can also do is draw up your company health and safety policy and designate roles to more senior staff members. For example you could have fire marshals to manage drills and guide people safely out of the premises in the event of a fire. Also you should have a few trained first aid staff ready for any potential injuries that might happen.


Encourage Safe Practices


As alluded to above, you should regularly carry out fire drills and also encourage staff to be extra vigilant about the workplace. Finally, as the manager you should encourage safe practice for all areas of your business and reinforce just how important being safe is.


It really isn’t difficult to stay on the right side of safety, plus there are other benefits to staying safe. Your staff will appreciate being protected and by having the right facilities you can reduce the risk of illness or staff absence.


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Published on July 14, 2015 12:32

Biases- How they influence our decisions

This is a guest post by Prateek Choudhary, who is a good friend of mine. Prateek has extensive experience in working with startups and he will share some of his learnings in the epic post. So take it away Prateek! 


Human beings are considered to be the most intelligent of all life forms. While philosophers, economists, and social scientists had assumed for centuries that human beings are rational, this is far from reality. It is not possible to make optimal and rational decisions every time due to constraints such as time and availability of data. So, we resort to mental shortcuts, also known as heuristics, to arrive at decisions- suboptimal but generally good enough to meet our needs.


Here is a comic that talks about our inherent biases.


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Source: http://ichigoa.tumblr.com/post/25252699137


Let us take an example where our intuitions take over our rational decision making process:


A bat and ball cost a dollar and ten cents. The bat costs a dollar more than the ball. How much does the ball cost?


Take a moment and think about the answer.


The vast majority of people respond quickly, insisting the ball costs ten cents. This answer is both obvious and wrong. (The correct answer is five cents for the ball and a dollar and five cents for the bat.)


This is just one example of how biases influence our actions every day. These biases are shaped by our experiences and by cultural norms, and allow us to filter information and make quick decisions. We’ve evolved to trust our intuition. But sometimes these mental shortcuts can dupe us. And, smart marketers leverage these human biases very effectively in their strategies.


Listed below are 5 important biases that affect our decision making. These will help you understand why you make the choices you do and potentially help you avoid them and be more rational in your decision making process.


1. Loss Aversion Bias

People generally tend to strongly prefer avoiding losses to acquiring gains.


Loss aversion is the wiring that makes us feel more depressed at the loss of Rs1000 than elated at winning the same amount of money. Data from Kahneman and Tversky suggests we prefer avoiding loss about twice as much as acquiring gains. Loss aversion also explains the endowment effect– the fact that people place higher value on something that they own than on an identical good that they don’t own.


Free subscription or trial periods are a great way to tap into this human anomaly. Once people use a certain product/service and have invested significant time on it, they start getting attached to it. In order to avoid losing it (since sentiments are involved now), they would most likely go for the paid subscription.


Another example is the presence of shopping bags/baskets in retail outlets. Once you place the potential purchases in your bag, you are psychologically tied to them and the longer you have them in your possession, the more difficult it becomes to let go of them.


What’s the reason we do not discard so many things in our house even though we haven’t used them in years or do not sell them at a loss?


The fear of losing them or the perceived loss associated with it.


2. Bandwagon effect

Pe ople tend to do something primarily because other people are doing it, regardless of their own beliefs, which  they may ignore or override.


We are social animals and we like to belong in a group. We feel secure being on the majority and this leads us to conform to other people’s beliefs. ‘If so many people are doing it, they might be right’ becomes our basis for decision making. It’s psychologically easier to just agree with a popular notion. This is the reason why fads or trends are so common. People just hop on the bandwagon.


For example, in politics, people tend to vote for the most popular candidate or as shown by the media’s polls, because we like to be on the winning side or the majority.


Groupon is a great example of the “bandwagon effect”. Deals that pick up steam tend to accelerate even faster as the “bought” numbers increase.


Similarly, online reviews and ratings can significantly influence your decision making. If a product has on an average 4/5 stars from 1000 customers, it adds a lot of credibility to the product.


Another good example is Quora: An answer with a lot of upvotes tends to be upvoted more than the other answers. This phenomenon is also known as ‘herd mentality’.


3. Decoy effect or Asymmetric dominance

People will tend to have a specific change in preference between two options when also presented with a third option that is asymmetrically dominated.


Lets say we have two products A and B. We want to make the consumers buy product A. Such are the attributes of the products that in the absence of any other product, consumers would prefer to buy B.


So, what do you do now? The decoy effect comes into play. You introduce a third product A, which is clearly inferior to A. In the presence of A, people would start comparing it with A while B goes into oblivion. Hence, consumers are more likely to go for A because it appears to be the obvious best choice.


Let me illustrate this with the example of the Economist subscription page:


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Spot the decoy in the above picture.


The middle option is the decoy (the A- as mentioned earlier)


Note how the “Print only” and the “Print + Web” subscriptions cost the same $125.


Who, in their right mind would pick the “Print only” option when you get online access for the same price?


Turns out that useless looking middle option plays a big role on how we choose.


Dan Ariely conducted an experiment at MIT where he had a set of students respond to the above ad. The results were:


Option 1 (web only): 16%


Option 2 (print only): 0%


Option 3 (print + web): 84%


Nothing very surprising about that result.


He then conducted the same experiment by removing the “useless” option 2, which no one picks anyway. The other two options remained the same. So the options were:


Option 1: Economist web subscription ($59)


Option 2: Print + Web annual subscription ($125)


Results:


Option 1 (web only): 68%


Option 2 (print + web): 32%


Apparently the “useless” option in the original ad makes option 3 (print + web) look way more attractive and drives our choices.


Source: Quora


4. Framing effect

People react to a particular choice in different ways depending on how the information is presented to them.


In Aldert Vrij’s book Detecting Lies and Deceit, he describes an interesting example:


Participants saw a film of a traffic accident and then answered questions about the event, including the question ‘About how fast were the cars going when they contacted each other?’ Other participants received the same information, except that the verb ‘contacted’ was replaced by either hit, bumped, collided, or smashed. Even though all of the participants saw the same film, the wording of the questions affected their answers. The speed estimates (in miles per hour) were 31, 34, 38, 39, and 41, respectively.


One week later, the participants were asked whether they had seen broken glass at the accident site. Although the correct answer was ‘no,’ 32% of the participants who were given the ‘smashed’ condition said that they had. Hence the wording of the question can influence their memory of the incident.


5. Anchoring Bias

People tend to give more weightage to the first piece of information available.


Also known as the relativity trap, it explains how humans are so bad at judging the absolute value of things and can process information easily with the help of an anchor- the first piece of information. Once an anchor is set, other judgements are made by adjusting away from that anchor, and there is a bias toward interpreting other information around the anchor.


For example, the initial price offered for a used car sets the standard for the rest of the negotiations, so that prices lower than the initial price seem more reasonable even if they are still higher than what the car is really worth.


Let us take another example: In one study, students were given anchors that were obviously wrong. They were asked whether Mahatma Gandhi died before or after age 9, or before or after age 140. Clearly neither of these anchors are correct, but the two groups still guessed significantly differently (choosing an average age of 50 vs. an average age of 67).


All of us exhibit some of these biases in our daily lives without even realising. As we grow older, these biases become more deep rooted and becomes part of our decision making process. Will we become completely rational once we know these biases? No way! It’s a lot of hard work. The law of least effort applies. Our automatic thinking is usually so successful, there seems to be no need to take every information into account every time. Its just not practical but what we can do is introspect, be aware of our biases, analyze the obstacles to rational behaviour and get around those obstacles before someone takes undue advantage of them.


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Published on July 14, 2015 11:02

July 13, 2015

Visme: Unleash Your Creativity

Visme-HomePage


As a content developer I am under a lot of pressure to produce content that is unique, engaging and sticky. If don’t keep my approach fresh and visually stimulating at any given moment there are literally thousands of similar individuals ready to take food out of my mouth and deliver better, more creative content at a moment’s notice if. Enter Visme.


Visme Killed PowerPoint


Now I am sure you have all heard the old saying: Death by PowerPoint! Well those days are over. With Visme, a very robust, intuitive and use friendly web based presentation tool, I am taking surprising myself on a daily basis. Well I at least want to call it a presentation tool for purposes of making it sound very simple. The truth is that Visme is so much more than a presentation tool. Infographics, banners, products demos, reports and literally any type of visual representation of data in an awesome and eye-catching manner is a just few clicks away.


Job Landed


Think for example all the thousands of job seekers calling and sending their resumes to recruiters and companies alike. What sets each individuals resume apart? Well apart from perhaps those three months interning at that large law firm in New York or that short course in project management, probably nothing much. Now imagine if you could take a blank canvas and through pictures create a story of how you worked your through college, went back packing through India (learning much needed interpersonal skills) and volunteered at that non-profit that gave you a global perspective. Using images of mountains and breathtaking landscapes, a short video clip of you learning that foreign language and helping move those endangered elephants to safety.


Well look no further. Containing done-for-you professional and creative templates, fonts that will make your imagination run wild and a selection of colors, graphs and those cool looking shapes and icons that are all the rage in the infographic scene right now. Consider that new job landed, as you will quite simply outpace and outshine you completion – with Visme, with ease.


Visme-Create-Content-Types


The World: Your Blank Canvas


Using Visme’s free account gives you up to 3 projects, 100 MB storage and the ability to download a JPEG or publish online. The free version does contain the Visme brand though but once you have experienced its sheer power, I doubt that will even bother you. But if you unlock all the great features that Visme provides, you are better off going for the Pro version.


Being a creatively impaired human being (my wife’s words, not mine). I enjoy how easy it is to literally drag and drop, copy and paste text, images, fonts and icons. The user interface is sleek and responds at a click of a button. If you faking until you make it, you can also make your projects private or public – instantly.


I Challenge You


Go to www.visme.co right now and give it a spin. Chances are you will be hooked and spend the next hour and a half trying to take over the world (or marketing department at least). Right now I sit with a very real problem. Trying to convince myself not to use Visme as opposed to going back to the dull graveyard of presentation-land. Well I choose to win. I choose Visme.


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Published on July 13, 2015 21:18

July 7, 2015

How to Grow Your Business by Investing In Your Employees?

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“A chain is as strong as its weakest link,” this saying is often loosely used as a team building analogy in most businesses. It is, however, not used or interpreted fully by businesses or company leaders. Leaders are often preoccupied with growth and productivity and neglect the employees who are the pillars and building block of most companies.


The role of business leaders and entrepreneurs is to help employees attain company goals and contribute to the overall success of the business.


How can Team leaders help employees succeed?


Be the best example you can be


The best leaders are those that live by example. Take, for instance, Pressure Transmitters that make electrical signals from (equivalent amount of) pressure. You could try to mimic such transducers and strive to deliver best performance under pressure.


Remember, the best inspiration you can give to your team is you. Let your own successes become something your team aspires to.


Be part of the legacy


As a leader, you need to start thinking about how you want to be remembered. Your legacy can be a source of inspiration to all. Think about what you need to do to ensure that you have a place in the company’s history. Ultimately, great leaders are those who people who create a legacy that will continue from one generation to the next.


Create Mentorship Programs


The greatest businessmen of all time credit their mentors for their successes. A mentee can learn from the mistakes of his or her predecessor and avoid repeating them. A mentee can excel at a faster rate because of the lessons learnt from those who came before him. Some of the world’s notable industry leaders like Mark Zuckerberg credit their meteoric success to having mentors when their businesses were still in their formative stages.


A great leader should be able to identify characteristics within an employee that can be nurtured to improve quality and productivity.


Make sure that people are in positions that suit them


A leader is responsible for a group of people. The role of a business leader is to make sure that people do what they are supposed to be doing for the greater good of the business. Make sure that they are placed in situations that suit their strengths and allow them to explore other opportunities within the business.


Design and create development plans


To fulfill the adage that the sky is the limit, make sure that there is a plan in place to develop mentees to enable them to learn at each step of their mentorship, to map out their way from the low point they would be starting at to the highest point that they can reach in a company.


Make time to interact with employees


Good business leaders understand how valuable time is. Mentors need to make time to guide and support their subordinates. One-on-one session with employees can help leaders to identify weaknesses and offer guidance to overcome those shortcomings.


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Published on July 07, 2015 19:31

Carving Out A Niche For A New Taxi Hire Firm

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Starting a taxi firm is like starting any small business. You need to conduct good research, ensure there is or could be a market for your service, and then ensure that you fulfil that need. There will be challenges ahead, but there is also the potential of bringing in a substantial profit over time, and even if you are only planning on starting off with a single vehicle of your own, you should consider a niche to concentrate on. You can take any bookings, of course, but if you offer airport runs, wheelchair access, or luxury taxi hire as your primary niche, then you can build a brand around this specialist niche.


Wheelchair accessibility isn’t available in all cabs and private hire taxis, although all London cabs should offer accessibility. This means that the accessible taxi niche has less supply, although it also has less demand. While you don’t need any specific licence to be able to set up this type of taxi hire firm, you will need to be highly customer focused, ensure that wheelchair ramps and other accessibility features are well maintained, and that your taxi really does offer proper accessibility.


Airport runs mean ferrying passengers at the beginning and end of long journeys. While some customers will be happy to be getting away, others may be less than happy after having spent several hours on planes and in airports. Comfort is important, but room to store luggage and timing are even more important.


As well as ensuring you have a decent size taxi, you should invest in a good quality satnav, always make sure that you know flight details so that you can track take-off and landing times, and be prepared for long journeys.


Luxury travel means offering a luxurious experience. You will need to ensure that your car is brand new, that it has all the extra trimmings including leather upholstery, and be willing to wear a shirt and tie while driving. You should also be prepared to go the extra mile, because luxury travel passengers will expect you to. However, by investing a little extra money and time in your taxi firm, you could reap even greater returns and high levels of customer service should always be a main priority, because it leads to greater customer retention and improved word of mouth marketing.


Establishing your own taxi firm takes dedication and motivation. You need to be willing to put in long and unsociable hours, and you will have to invest in a decent quality vehicle. Ensure that the market in your area isn’t already saturated with similar companies, and consider a niche to help attract and retain clients.


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Published on July 07, 2015 08:54