Mohit Tater's Blog, page 637

How to Use Twitter as an Effective Customer Service Platform

Customers are to be treated with utmost respect. While you work to improve the quality of your product, it is equally important for you to cater to the grievances and queries of your customers. You can’t expect them stand in long queues or hold the line for an hour just to share their distress regarding your product. The customer service medium has to be hassle free so as keep your customers satisfied.

As you are using the social media platform to promote your products and market your brand, you could even use it as a medium for your after sales service.  Studies show that about 30% of consumers, who are also social media users, prefer customer service over the online medium instead of having to visit the store physically or even having to call them on their help-lines.

With the number of Twitter users growing each day, it may prove to be an effective platform due to its easy-to-use features and instant associability. Twitter can prove to be very helpful when it comes to valuable information regarding tastes, likes and dislikes and opinions on the various products under the same category. Twitter promotes faster responses and at the same time involves a lower cost as compared to running a call centre. Following are some tips you could use for your business as well:

It is important to have a separate set of professionals who handle the company’s twitter account and handle the online crowd who reach out for help. The Twitter team has to remain proactive and very quick.
In order to avoid too many tweets, you could share the FAQs and Help Page of your website.
You’ve been given 140 words, make sure you are to the point and provide all the sufficient information in a single tweet itself.
In order to avoid creating a negative brand image, you have to be very respectful and leave them on a hopeful note. Sort issues without being rude.
You could launch online campaigns or promote your event via Twitter using hashtags.
You may want to monitor mentions using tools like Mentionapp, TweetDeck, Mention or Storify amongst the many others. These apps manage feeds, track mentions, suggest connections, etc.
You could use festivals and holidays, or some global or national events to your advantage by releasing interesting advertisements related to the events.

Twitter can be an excellent platform to build a reliable medium of customer-company interface.

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Why Entrepreneurs Should Pursue an Executive Leadership Degree

In today’s increasingly competitive business world, entrepreneurs find themselves contending not only with the megastore across town and the mom-and-pop just around the corner but with competitors from virtually every corner of the world. Here are a few reasons why every entrepreneur should consider pursuing an executive leadership degree.

Increasing overall Leadership Skills

One of the most important weapons entrepreneurs have for surviving in today’s increasingly cutthroat business environment is their leadership ability. Strong business leaders can rally the troops through difficult market fluctuations and increasingly uncertain times.

They can inspire and motivate their teams to unite, aspiring to levels of effort and excellence they may never have dared to dream of. Above all, a strong leader is an educator, a teacher who guides his staff to discover and actualize their greatest potential and to apply that potential to the success of the team and the company as a whole.

This is where a degree in executive leadership can provide such an advantage for today’s entrepreneur, and it is for this reason that high-profile institutions such as Norwich University are increasingly turning to online and on-ground executive leadership courses as flagship curricula in their Masters programs.

Executive Leadership and Team Building

A company is only as strong as its workforce. But the reality is that workers inevitably bring with them their own unique experiences, motivations, strengths, and weaknesses to the work they do. Thus, uniting such a disparate team of individuals into a cohesive, high-performing group can be a formidable challenge.

Executive leadership training equips entrepreneurs with the tools to unify their workforce under a shared vision. At the heart of this process is learning to identify and analyze the talents, deficiencies, and the needs of individual workers and applying adult learning principles to facilitate workers in overcoming challenges, maximizing strengths, and bringing individual and corporate goals to fruition through skills development and strategic action.

Executive Leadership and Change Management

Change in business is not always problematic; it does not always result from a crisis. It may derive from new ideas and emerging opportunities. But even positive change can be challenging. A solid foundation in executive leadership will enable business leaders not only to react to change when it comes but to help their teams thrive as proactive agents of progressive change.

Executive Leadership and Problem-Solving

Executive leadership training operates upon the premise that workers are, at base, lifelong-learners seeking to learn to do their jobs well and meet individual and organizational goals in constantly evolving work environments.

However, problems in the workplace and the marketplace alike are inevitable and ubiquitous. An entrepreneur trained in executive leadership will be well prepared to recognize issues quickly and to formulate strategic solutions to guide both the team and the individuals within it through these rocky moments. Such an entrepreneur will recognize the stumbling blocks along the worker/learner’s road to performance mastery and will know how to remove or circumvent them. Because leadership is fundamentally a problem-solving endeavor.

Conclusion

Entrepreneurs need to not only be leaders, but educators in every sense of the word. They must identify and capitalize upon opportunities for growth in those they lead, and they must have the strategic know-how to guide and support their workers through this process.

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Build an Email Marketing Campaign that Gives Your Business the Conversions It Needs

Despite what you might have heard, email marketing is far from dead. In fact, it’s so not-dead that some critics are expecting it to become even more important in 2018 with the introduction of further email features. Email marketing still draws in a huge amount of sales compared to other digital marketing strategies. Which makes a lot of sense, because email marketing gives you direct, personalized access to your audience.

That means that you can track what they are doing, how they’re reacting to your content, and whether they finally bite the bullet and convert. High-quality email campaign services such as AWS email services has meant that it’s becoming more cost-effective and easier to monitor campaign progress and ROI results than ever before.

Yet putting together an excellent email campaign can be a lot of work. Make sure that your business secures the conversions it needs by following these 6 steps.

Double Opt-in

This might sound counter intuitive, but asking people to confirm that they have signed up to your newsletter is actually one of the best ways to not only ensure that your email marketing campaigns are being targeted appropriated, but also to ensure that they are reaching high-quality potential customers.

Double Opt-ins create an opportunity for those who have signed up to change their mind. This means that those who proceed are more emotionally invested in what you have to offer.

Incredible Welcome Emails

Once people have opted in for your email newsletter, you need to start working on keeping them interested in you. That means sending them welcome emails.

Make sure that your emails are personalized. This will create a great first impression and won’t relegate the email straight to ‘junk’. Next, pick content which the person who has signed up actually wants to see. That means using the data you have collected to create suitable market segments.

Another good option for maximizing conversions through email newsletters is offering a discount or deal. For instance, you may offer a discount code which can be used for free shipping or some money off of a service. You can also encourage online booking this way by saying the discount code needs to be entered at the online checkout.

Utilize Data

Make sure that you use data to split your contact list into segments. Some email newsletter services offer this option for segmentation, and the more info you can get the better. AWS Email services actually have several options for market segmentation. You can choose to limit your segment based on factors like age, location, and more.

Data should also be used to check the progress and results of campaigns. Click-through rate is one of the most important factors you should be keeping an eye on. Mostly, this can hover between 15 – 25 % if you’ve suitably segmented your market and are optimizing your content. If not, it’s time to start…

Run A/B Testing Campaigns

A/B testing is where you take one email, change it a little bit, and then send both of them to equal market segments. It’s a digital marketers weapon against stagnation and ensures that you can measure how one email compares to another whilst limiting as many extraneous factors as possible. If you’re not running A/B testing campaigns then you’re doing something wrong.

You can start by running a campaign to check the layout and format of your email. Also, try practicing with different ‘sender’ names. Sometimes, something as simple as the color of a button or the size of a piece of text can lead to large gains when it comes to conversions and click-throughs. You might not realize it, but the little things do count.

Optimize for Mobile

This one often slips under the radar, but optimizing your email content for mobile devices is becoming more and more important. Currently, 60% of emails are opened on a mobile or tablet device. That’s a large enough number that if you don’t consider that market, you’re going to lose a lot of potential customers.

Creating a mobile-optimized email newsletter is simple, you just have to reduce the amount of content to bitesize levels. That means that instead of a whole sentence for your subject line, you just want 30 – 35 characters. You’re also going to want to reduce descriptions and ensure that your call to action (CTA) is large and bold on the screen. Try to break things up so that it’s not all muddle together. There’s nothing worse than a cramped newsletter for causing viewers not to click through.

Run A/B tests to see how different formats play out against each other. Make sure that your links and CTAs are as easily accessible to the eye as they can be, and ensure that images don’t cover too much of the email.

Craft Incredible Landing Pages

Once people have clicked on your email, they’re going to be directed to your website and a landing page you have set up. Make sure that it’s not always the same.

Landing pages should be different depending on the content of the email you have sent out. For instance, if you’ve sent an email about festive options or products, you shouldn’t be directing them to your homepage. You should be making sure that they’re being taken to your festive options page, right? Or even better, a page which has been designed to specifically mimic the content of your email.

Relevancy, similarity, and appeal. These are the three buzzwords you should be following when putting together landing pages.

Keep Your Eye on the Ball

It’s easy to focus solely on the results you have from a campaign, but make sure to keep your eyes on the most important statistic you have: ROI. Calculating ROI is integral to ensuring that your email marketing campaign is actually paying off and is easily done by measuring up how much your spending with how much you’re getting back in the form of conversions.

Luckily, Amazon AWS email services have meant that sending mass emails has becoming increasingly inexpensive, so guaranteeing ROI should be easy.

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A Freelancer’s Firsthand Guide to Saving Money

The number of people who are looking at freelancing continues to rise. Statistics reveal that there are around 53 million freelancers in the United States and around 77 million the world over. Besides, the gig economy’s addressable market accounts for around $1.5 trillion. While life as a freelancer comes with a number of benefits, one probable downside is the unsteady inflow of money. Fortunately, some financial prudence goes a long way in the life of any freelancer.

Keep Track

If you want to establish a financial roadmap, the first step is to determine how much you earn. A simple spreadsheet gives you an easy way to make note of how much money flows in every month. With this data at hand, looking at how much you made last month compared to the same month in the year that went by gives you insight into how you’ve grown. By keeping track of your monthly earnings, you also get to find out if you experience a lull or an increased demand in any particular month. This gives you the ability to prepare for such periods in advance.

Go Global

With the internet at your fingertips, it makes sense to look for international clients. This can lead to more opportunities, and you may get paid more too. When receiving payments from international clients, using the right service provider may lead to savings. For instance, specialist money transfer companies such as CurrencyFair and TransferWise consistently offer bank beating exchange rates and they tend to charge lower fees as well.

Think Zero-Sum

Using a zero-sum budget means you put every last penny to good use. Basically, all the money you have left in your checking account should go into a more suitable financial alternative at the end of each month. Tools that you have at your disposal include savings accounts, term deposits, stocks, bonds, and more.

Increase Your Rate

Freelancers are often found wondering how often they should increase their rates and what makes for a suitable hike. For starters, you may want to check how much money other proficient freelancers in your field charge for their services. I tend to ask for a 10% hike once a year and none of my longstanding clients have had a problem with this. In addition, I increase my rate by 10% at the end of each financial year for all new clients. Asking a new client for a hike in the first few months may not be such a good idea.

Stay Tax Aware

Getting in touch with an accountant shortly before tax season may not work well for you because the busy period might require that you spend more money. Besides, staying in touch with your accountant through the year gives you a better picture of the expenses you may claim as deductions. Freelancers who file their own taxes should take time to delve into local tax related rules and regulations.

Get Insurance

According to a report released in 2016, around 20% freelancers are without insurance. If you don’t have insurance, even a seemingly non-critical medical problem can serve as a considerable setback. Freelancers under 26 years of age may benefit by staying under their parent’s plans. For those under the 30-year mark and no dependants, an affordable catastrophic plan may well be enough. People who own automobiles should invest in suitable cover. If you have a family to support, consider getting life insurance.

Plan for Retirement

According to a 2016 Greenberg Quinlan Rosner Research poll, around 40% freelancers have not given enough thought to their retirement plans. Saving for the long term, though, requires that you plan for your retirement well in advance. In the U.S., freelancers may turn to a Solo 401(k) or a Simplified Employee Pension Individual Retirement Arrangement (SEP IRA).

Conclusion

Rainy days are part of almost every freelancer’s life, and you can deal with them easily if you play your cards right. Savings can come in different forms, and as far you as follow a few simple measures your finances do not have to get the better of you.

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How Marketing Funnel Has Changed In Digital World?

In today’s world, the way in which a shopper purchases things has changed enormously. It is no longer a simple way in which the company publicises their product and the buyer buys it. Nowadays, the options have increased and the shopper now looks for better deals. The buyer checks all the available options for the deals and purchases from the one where they get the best deal!

What exactly is funnel?

The process of buying any product nowadays resembles the one explained above. So, it is said that in today’s world of gadgets, the process has no longer remained limited to only sales, but it all about marketing now.

Observing this trend, it is said that the sales funnel is changing! Not only changing, it can be said that it is completely dead now.

Just like smartphones, the buyers have become smart and look for every possible alternative to get the best offers and best quality products. Whether it is purchasing a small toy or clothes, every one now wants high quality and best deals! So, the role of digital marketing in these scenarios become very important!

 Role of Digital Marketing in changed marketing funnel

With the increase in the usage of smartphones, the online shopping has also increased. Online shopping has not only increased options for the shoppers, but has made the competition among the retailers’ even worst. As all the options are available at one click, the buyers can quickly decide which the best deal is and how can they get it.

Online shopping has changed the way you shop because you can shop anytime and anywhere according to your convenience. So, here digital marketing decides the fate of your brand. The more popular you get through digital marketing, more customers you are likely to get!

Due to increased competition, the companies need to be more innovative and should be able to understand what people exactly need. Also, they should be able to convince people on how their products are the best and are offered at the best deals as compared to others in the market.

To accomplish all these tasks, one needs to get a centralised marketing team, which can campaign at all the touch points and identify the right consumers and their needs. According this survey, they should be able to properly publicise their product on the digital media. This is really important because now the means by which the buyers shop have changed enormously! Everything in some way or the other has changed to digital!

So, lastly it can be said that the market has completely lost the predictability of the sales funnel, which was once considered the basis for sales! On the other hand, what we all have achieved in this process is much more valuable, which helps the companies in connecting with their right consumers and get the correct feedback in order to improve themselves and raise their profits to a greater level with each passing day!

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5 Key Features to Look for in a Commercial Property Management Program

Commercial property management software is not just another program to use at the office like a spreadsheet editor. It will very much form a core aspect of your real estate business. Property management software streamlines most of the tasks associated with complex structures of real estate businesses. These programs are known for increasing efficiency and facilitating convenience for the human workers. A great commercial property management program can make the overall workplace infinitely more productive. The challenge is to choose the software that suits your real estate business the best. With that in mind, let’s consider some of the crucial aspects to look for when choosing any real estate management program:

1.     Intuitive Interface

Let’s face it; management software programs can be complicated. Most are designed exclusively for professional use. Additionally, in some cases using the program may even require additional training. While highly professional programs may work for businesses like law firms, real estate or property companies often employ a diverse workforce. The tech-savvy of employees may vary from person to person. Therefore, it’s important to choose a program with an intuitive interface, which is an interface a user can interact with without needing training. In other words, choose a highly user-friendly program that an employee with even a basic understanding of using a computer can work with.

2.     Cloud Connection

Cloud-based technology has practically transformed the modern workplace. The technology has eliminated the need to exchange paper copies or send bulky files via email. In fact, with cloud tech, employees don’t need to exchange files at all. The tech enables two people to edit the same file from the same location. Cloud files can be accessed anytime, using any device, from anywhere with an internet connection. Cloud-based commercial property database software makes uploads and downloads highly convenient for corporate work forces.  It makes searching easy as well. Therefore, choose a cloud-based program to ensure you are buying the best management software program available in the market.

3.     Automation Aspects

Automation reduces the amount of time and resources needed to manually maintain a management database. Most newly released property management programs come with some form of automation-assisted by machine-learning algorithms. It’s important to understand that automated programs are not robots. The programs can only automate some tasks, especially repetitive tasks that employees find tedious to handle. For example, a basic accounting task that needs to be done every day can be handled by an automated software suite. The employees can save time and focus more on complex tasks with partially automated software. Companies can dramatically improve efficiency levels with a software suite that can perform some tasks on its own.

4.     Improved Access Levels

The modern employee doesn’t access company files only with a computer. Employees may need access to the database while on the go or when overseas. Therefore, a great property management software program would offer mobile and offline access. Mobile access allows employees to access the program securely using a handheld device. Not all management software have flexible algorithms that easily adapt to mobile platforms. Without mobile access, employees will not be able to use the database from wherever they are. Improved access levels should extend to offline access as well. These programs retain some data in the device being used so that the users can always have access to the data set even when there is no internet connection.

5.     Data Analysis Tools

Using a property management program improves efficiency only with the ability to thoroughly analyze data. The software suite your company purchases should have analytical tools, often called “insight” features, to truly deliver as promised. Such analytical tools often offer data for implementing cost-cutting measures, facilitating quality assurance, managing general costs, and improving the overall speed of the operation. These tools reduce the need for employees to spend time looking at the database and trying to glean important data points. Simply put, data analysis tools make life easier for everyone. When choosing a program, this would be an important feature to keep in mind about.

A great commercial property management software suite would involve all of the above aspects. The ultimate goal is to manage risk, keep costs to a minimum, and offer easy access to employees. In addition, make sure the software developer also offers support and maintenance aspects. Management programs can be highly complex and pose unpredictable tech issues. Therefore, the software developer must be able to offer extended customer support to your business when using the program. An emergency or a quick planning feature would be an added bonus as well to the suite. Isolate the most desirable aspects that suit your business first and then go hunting for the best program.

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How to Produce Content that Doubles Your Sale?

What are you seeing right now? Content. What were you seeing before? Content. What were scrolling down on the Facebook feed? Content. What were you scrutinizing closely earlier? Blog, review, article, basically content. So you get the idea that content is the main ingredient of all online forums. Hence a lot of efforts is put into perfecting the content.

As ingredients of a recipe change the taste of the dish, likewise content also has the power to attract or repel viewed. It holds all the control. So customizing your content can help you loads and it has the potential to double your sales. Keep reading to know how.

Research tells that almost 67% of the decision making cycle occurs online. That means before buying a dress, or a laptop for instance, people are looking you up, reading reviews, blogs, descriptions, checking your social media handles. In other words it is the content that is the main factor responsible behind the decision making process of a customer. It can make or break a deal.

No need to dishearten yourself if your content is not up to the standards. There is a systematic approach to handle the content writing part of your company

There are three stages that go into the decision making process whenever a customer views your product or service. Each of the specific stage targets a specific audience and hence each of them require specialized content which, if successful, would lead them to the next stage, the final being the one where a customer is almost satisfied with the stuff and is just a click away from buying it away. These three stages are namely,

Stage 1: The first look

This is the instance where the viewer has just the time to glance the web page that is the first look. The impact of the first page is impressionable on the mind of the viewers. It has to catchy and different from other websites so as to grab the viewer’s attention quickly. This stage has the maximum number of viewers and hence the content should be designed in such a way that it is easily understandable. It doesn’t need to be specific in the details; just a brief outlook is enough – a short description that sparks the interest in the reader to know more about the service or the product.

Stage 2: Interest developed

Here the number viewers decreases because some might not be in need of the service you are providing or some might not be interested and you may have lost them to your competitor. But nevertheless, your content still has the power to keep the viewer’s attention at your page. People reading this content would expect details now. Here you provide complete information about your services considering the mindset of a reader.

Stage 3: The finalists

Only truly interested people will reach till this stage and they will be even lesser in number. But these are the ones who share the same philosophy as that of your company.

If you are able to crack this code then your sales will go through the ceiling!

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3 Business Vulnerabilities Thieves Target and How to Protect Them

The odds are that your company will be targeted by thieves, if it hasn’t already. Nearly one in ten small businesses were victims of burglary or theft in 2016. Furthermore, companies of all sizes are potential victims of embezzlement, a Hiscox study found, with 55 percent of embezzlement cases hitting companies with fewer than 100 employees. Meanwhile cyber thieves are also ramping up their attacks on businesses, with ransom ware attacks on companies increasing 50 percent globally in 2016.

While all companies are at risk of theft, some are more tempting targets for thieves than others. Here’s a look at three types of vulnerabilities characteristic of three different industries that illustrate potential problems all businesses should monitor, along with some tips on how to address these issues.

Retail Inventory Theft

The retail industry is one of the hardest-hit by theft. Shoplifting accounted for the largest share of this loss, including increased theft from organized crime rings. The rise of organized crime retail theft has pushed employee theft into second place among causes of retail theft. Thieves work in teams with cell phones and hand signals, with one thief distracting store security and obstructing their vision while another stuffs items into bags. Designer clothes and handbags are the top targets, followed by infant formulas and laundry detergent, with many other items including medicine, razors, and liquor on thieves’ radars.

Cooperation between retailers, store security, law enforcement and prosecutors is needed to combat this rising threat, experts say. Police have had success at breaking up organized theft rings by reviewing theft reports and identifying patterns. One step stores can take to help fight both organized crime theft and employee theft is installing surveillance cameras. Cameras can both serve as a deterrent and can capture identifying details of thieves for arrest and prosecution. Place cameras near high-risk items and at other strategic locations. Tracking inventory regularly can also help you identify internal theft patterns.

Construction Equipment Theft

Construction is another industry that has been targeted by thieves. Wheeled and tracked loaders, towables, skid steer loaders, excavators and utility task vehicles are the most popular targets. Valuable building materials such as copper wiring are also sought. Crime rings concentrate on certain states with border access and active ports, with California, Texas and Florida currently at the top of the list.

To prevent construction theft, try taking a number of preventive measures. Create inventory records so you can document any losses and give authorities a chance to recover stolen property. Lock up keys off-site, lock tires, circle larger equipment around smaller equipment, chain pieces together, and don’t leave equipment in trailers so that it can be easily hauled off. Invest in lighting, fencing and construction security cameras to deter thieves. Hire security to watch sites over long weekends and holidays. Vet employees and drivers to prevent internal theft.

Financial Services Internal Theft

When it comes to employee theft, no industry is targeted more than the financial industry. Hiscox’s research shows that the financial services sector had the most embezzlement cases for the third year in a row in 2016, accounting for 17.8 percent of cases, including the highest single loss at $54 million and the highest total loss at $120 million. Stealing funds by transfer, check fraud, false vendor invoicing and credit card fraud are the most popular forms of embezzlement.

To prevent embezzlement, Hiscox recommends instituting a system of checks and balances, including all statements and cashed checks, to ensure that more than one person reviews each transaction. Have corporate statements delivered to an owner or trusted executive at their home address. Conduct complete background checks for all employees, especially those in the most sensitive positions. If someone is reported as engaged in suspicious activity, form a team to monitor them, collect evidence and contain damage.

The retail, construction and financial services industries illustrate three of the common strategies thieves use to target businesses by respectively stealing inventory during business hours, stealing equipment outside business hours and stealing company funds from within. Studying the methods these industries use to protect themselves can help companies in all industries develop security strategies to deter theft and catch thieves.

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3 Strategies to Achieve a 360-Degree View of Your Customer Data

For good or bad, companies are collecting more data than ever about their customers. But it’s often not being put to good use, mainly because this information doesn’t tend to be integrated into a manageable format. In fact, one-third of all call centers force customers to repeat the same information to live agents on multiple occasions, according to Opinion Matters.

Ultimately, having to live in a proverbial Groundhog Day is dissatisfying to most consumers. In particular, an estimated 49 percent of customers say they’re put off by having the same conversation more than once with the same company and, as a result, 30 percent are inclined to take their business elsewhere, according to NewVoiceMedia.

To overcome these obstacles, experts say it’s essential to integrate the data your live agents collect from previous customer interactions into a comprehensive, 360-degree customer view. Here are three strategies to help your company gain a more complete view of its customer data.

1. Segment Your Data

The first step toward attaining a 360-view of your customers is to define what type of data you will be collecting. This involves segmenting your data so you can effectively catalog it. For example, customer data can be segmented by various data sources, including a customer’s address, phone number, username and order history. While some of this data will already be on-file, other information can be collected from social channels.

2. Integrate Your Data

Once data has been segmented, it needs to get in the right hands. Doing this effectively depends on choosing a suitable technology platform. For example, Aspect’s cloud contact center solutions provide an integrated view of customer data through a single platform in order for call center reps to see information in real time from various support channels.

The platform, which includes data from various interactive voice response systems, is displayed on an interface that eliminates barriers between departments. From there, live agents are able to view information about a customer’s transaction history, recent support conversations and more. This allows live agents to retrieve customer data more quickly, ultimately speeding up response time and avoiding the need to ask customers to repeat information that has already been collected.

3. Analyze Your Data

Aspect’s platform also includes built-in analytics tools, which addresses yet another requirement for a successful 360-degree customer view. Once data has been segmented and integrated, it must be analyzed before it can be put to effective use. This requires using effective business intelligence tools and strategies.

Today’s leading business intelligence tools include Microsoft Power BI, Google Analytics, IBM Watson Analytics and Zoho Reports. To be used effectively, these types of business intelligence tools must be combined with key performance indicators that allow you to monitor and measure relevant, actionable data.

KPIs relevant to customer data can track information related to marketing, branding, sales and customer service. For instance, your company can use its customer data analysis to develop buyer personas of customers related to their careers, demographics, preferred communication channels and other variables.

Meantime, important KPIs related to today’s more popular CRM platforms include help desk performance statistics, average response time and conversion rates. Analyzing this type of data puts you in a position to spot trends, evaluate how they align with your company’s goals, and take any needed corrective actions.

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Best Facebook Groups for Finding the Best Deals and Coupons

Finding the best deal on an item is almost like a game. A true bargain hunter knows that wonderful feeling of finding a great item that has been discounted.

There’s no better spot to find deals on items while networking with other coupon hunters than in a Facebook group. Some of these groups are public, meaning you can browse all you’d like.

Other groups require you to be admitted and often prompt you to answer a series of questions. They want to make sure your intentions for the group are pure. These groups are a haven for couponers and there’s an undeniable sense of community and support here.

Thankfully, it doesn’t take long for an admin to add you right into their group, so you can start saving in no time. Start joining some groups and check them out!

Coupon Deals (Christa Coupon)

The name of the coupon group is called Coupon Deals, but the cover photo says Christa Coupons. Whichever name you go with, this is an active group of people who energetically seek out good discounted items.

You’ll see post after post of coupon recommendations along with photos of their bounty (not the paper towels, but there are probably good coupons for those).

These helpful group members work together to find great deals on products everyone loves. Join this group and find name-brand items at a fraction of the original cost. Couponing Boutique With a cute name, Couponing Boutique is a fun coupon Facebook group for people looking for deals on anything and everything. This is an open group, so feel free to browse posts and search for discount codes and promos. You’ll find deals from stores like Walmart, Best Buy, and other popular places.

Couponing Boutique

With a cute name, Couponing Boutique is a fun coupon Facebook group for people looking for deals on anything and everything. This is an open group, so feel free to browse posts and search for discount codes and promos. You’ll find deals from stores like Walmart, Best Buy, and other popular places.

This saver group was made from a blog with the same name. This site offers information on deals as well as how to “coupon the proper way.”

The unique thing about this cool Facebook group is their special focus in samples. Members post free samples they were sent to show how easy it is to try free samples online.

These members are in it to win it, and they are certainly professionals at this. The group is full of serious couponers but they have a lot of fun while saving big.

Follow Coupon Boutique for deals, but maybe lerk for a bit first before posting so you can get a feel of what the group is all about and how the communication works.

Hot Coupons

Described as a “coupon depot,” Hot Coupons will guide you to the most popular and the biggest saving coupons around. This is a private coupon group, so you must get admin permission to join.

They’ll even request specific items to find online coupon deals for. Hey, people know what they like!

Join the private Facebook group and wait to be added. After you’ve been added in, let the savings begin!

Extreme Couponing…For Beginners

If these coupon groups are intimidating, you might need a little catching up. Join Extreme Couponing…For Beginners. This is a great place to start if you’re unsure the etiquette of successful couponing groups. With almost 40,000 members, it’s a hot spot for online discount coupon deals.

You have to start somewhere and they’ll go easy on you here. You’ll still be able to find killer promo codes, but with a learning curve.

Hop on in, the water’s fine! Join Extreme Couponing…For Beginners and have some fun while you’re getting a feel for the surprisingly complex world of couponing.

Coupons Galore Online!

One of the most popular discount coupon Facebook groups is Coupons Galore Online! This group has almost 7,000 members.

This is a top-notch Facebook group with tons of people swapping coupons for discounted items. They offer price drops, coupon codes, and informational posts.

This group works more as an admin post group instead of a member posting group. Posts are organized and the page is clean.

Coupons, Deals, and Glitches Galore!!!

Here’s another great group to watch. This group has the same energy as the other groups on the list, but with one difference. They watch out for “glitches.”

What is a “glitch,” you ask? A “glitch” is a literal glitch in the retail system. This means that an item is on sale for way cheaper than the retailer intended.

Just this month, a member found a glitch for name-brand Sperry shoes. What an exciting moment! However, this isn’t the time to go crazy. There is such a thing as “glitch etiquette.” Don’t clear out the store or overbuy what you don’t need.

Kohls Coupon Codes 30%

While many online coupon code groups find and share coupons from any store, some groups specialize in a single retailer.

For example, Kohls Coupon Codes 30% is a specific facebook group just for Kohls customers. Kohls lovers can check the page every day for hot new coupons for home, clothing, kitchen, bedding, furniture, and more.

If you have a favorite store, log into Facebook and see if there’s a coupon promo code group for that specific retailer waiting for you!

Las Vegas Coupons

There are brand specific coupon groups and there are also location specific groups. Las Vegas Coupons is a Vegas based online couponing destination for people in the state to find discounts online.

This group posts deals very often and keep members updated. Members also post fun hauls to show off the fantastic deals they found.

20 Farmer Johns Sausages for $2.49 each is definitely not bad! Check the Facebook groups to see if your city and/or state has a discount coupon group page for you.

Start Finding Coupons

You’re on your way to fantastic savings by joining any of these groups. Now that you’ve brushed up on the world of promo codes, discounts, and savings, you’re almost ready to start finding extremely discounted prices on name brand stuff.

If you’re a pro, join any group you’d like. If you’re entry level, start with a beginners group. There’s a lot to learn when it comes to couponing. Either way, it’s not only about saving. Have fun with it!

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