Chris C. Ducker's Blog, page 6

The Importance of Happy Customers

I can make an argument that the most important aspect of any business is not marketing or sales. And it’s not product development or branding—it’s customer service. The funny thing is that whenever the topic of customer service comes up, most business owners’ eyes glaze over, and they mentally move on to the next topic. To be a successful Youpreneur, you need to change your position on customer service and take a proactive role in keeping your customers as happy as possible.

Before you start...

The Simple Way to Develop a Pricing Strategy

When establishing price points for your products and services, you have to start by checking up on your competitors. However, for Youpreneurs there’s one quite strange, yet obvious truth.

When you build the ‘Business of You’, there are no ‘real’ competitors.

Here’s the reasoning behind this statement. You’re basing your business and marketing around you, your personality, your experience, and the people you want to help out and serve the most. Regardless of what industry or niche you’re in,...

2 Incredibly Simple Strategies to Help Your Business Circle Blossom

. Here’s a truth in business that’s often overlooked. Your...

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2 Simple Strategies to Grow Your Business Circle

Here’s a truth in business that’s often overlooked.

Your business will only grow to the size of your current circle. You have access to a certain audience and unless you actively and purposefully grow that audience you will never get your message in front of new prospects.

You may be thinking, Chris, are you saying that my business will never grow bigger than it currently is?

Absolutely not, but I am saying you have to be proactive. You have to extend your reach to gain access to more peop...

The Power of Being an Original

When building the ‘Business of You’, being different is everything.

But being original can boost your business faster than anything. The fact is we do business in a very, very, very crowded space nowadays. It is almost impossible to come up with a 100 percent original business idea or a 100 percent original marketing concept.

Unfortunately, the entry barrier to calling yourself an entrepreneur and an original is at an all-time low. You can pretty much say anything you want online about yours...

Celebrating a Year of Wins, Firsts and Creating Memories Forever!

Looking back at 2017, it was a crazy one to say the least.

I also worked super hard on completing my upcoming book Rise of the Youpreneur – as well as fulfilling a handful of speaking gigs, personal travels and not to mention, celebrating the birth of the newest duckling, Cassandra!

I also held two extra-special events, the last Tropical Think Tank in the Philippines and the inaugural Youpreneur Summit which was held in London – this was easily the biggest of all our accomplishments as a tea...

How to Make Instagram Stories Work for You and Your Brand!

The above video is an excerpt from a monthly mastermind call inside the Youpreneur – my member community focused on helping you become a future-proof entrepreneur.

When it first came on the scene, it was pretty easy to brush off Instagram Stories as another social media chore that many entrepreneurs didn’t want to bother with. It felt like a watered-down version of Snapchat that left many of us wondering if it was worth spending time on.

But since it has made its debut a year ago, ‘IG storie...

How to Get Podcast Artwork Looking Better Than Ever!

The above video is an excerpt from a monthly mastermind call inside the Youpreneur – my member community focused on helping you become a future-proof entrepreneur.

First impressions are crucial, especially in the noisy landscape of podcasting where dozens of new podcast shows are launched every day.

The truth is, your next potential listener will probably judge your podcast based on its artwork before even getting around to listening to your first episode.

Great artwork means investing real...

How to Do Book Marketing Right – My Top Tips for Success!

The above video is an excerpt from a monthly mastermind call inside the Youpreneur – my member community focused on helping you become a future-proof entrepreneur.

You’ve put in the work and finally have a brand new book that is ready to be shared with the world. What’s the next step? This is where any published author will tell you that it’s time for the real work to begin. Writing a book is the easy part – it’s the successful selling of it that’s tricky.

Ask any business author nowadays –...

What to Include on your About Page as an Online Business Owner

The above video is an excerpt from a monthly mastermind call inside the Youpreneur – my member community focused on helping you become a future-proof entrepreneur.

I’ve worked with a lot of people on their brands and sites, and one of the most notorious areas that entrepreneurs tend to neglect is their About Page.

After your homepage, your about page is probably the second most visited static page on your site. So my mission for today’s post is to bring you up to speed on what you should and...