Randi Zuckerberg's Blog, page 37

5 Gadgets You Need for Your Next Flight

Global Entry may be the best thing to have happened to airplane travel since in-flight Wifi, but a few new devices have got us wondering how we ever survived without them. These five genius gadgets have earned a permanent place in our carry-on bags.

Apple’s Airport Express. This little white box could be the handiest 7.58 ounces in your computer bag. Originally marketed as a device for extending the range of an existing Wi-Fi network, Apple’s Airport Express ($99) also functions as a wireless base station. Just plug it into an unoccupied outlet. When you fire up your computer, the transmitter shows up, ready to be configured into your own private Wi-Fi domain.

Tylt Energi Power Case. Keep your iPhone or Android from dying with the Tylt Energi Power Case ($59.99). The slim slide-on rechargeable battery will give your device an extra nine hours of juice, so your phone won’t be caput after a long-haul flight.

LacieFuel. Syncing enough movies to your iPad, laptop, or iPhone before you board is always a challenge, since even the 120 GB of space on the biggest iPad Air is still scant when you have a whole season of Scandal to burn through (not to mention all those Peppa Pig episodes you want to bring along for the kids). With 1TB of storage, the LaCieFuel ($200) can stream more than 500 movies on up to five devices simultaneously.

Inflight Reader App. Who wants to lug around a bunch of magazines? The free Inflight Reader app (free!) gives you an unlimited supply of reading material right on your tablet or phone. Open the app at one of 500 domestic airports (and 30 international ones), and you can instantly download tons of magazines before your flight, for free. You’ll then have 24 hours to read said magazines before they disappear from your device.

Kensington ComboSaver Portable Laptop Lock. A notebook computer is stolen every 53 seconds in the U.S. So imagine how fast your laptop — and the precious data it contains — might fly out the door if you left it unattended in an airport Starbucks? Kensington is the brand you see most often in college dorm rooms and other areas where laptops are easily snatched.

 

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Radio Show Recap: Being Entrepreneurial Inside a Large Company

Entrepreneurial behavior is usually thought of as risk and reward—dropping out of college and moving to Silicon Valley, for example—but that’s not always the case.

Companies are now providing opportunities for entrepreneurial behavior within their walls. With this trend becoming increasingly more commonplace, employers now are even looking specifically for the entrepreneurial skill set during the hiring process.

On yesterday’s “Dot Complicated with Randi Zuckerberg on SiriusXM,” Dave Peck, the Global Head of Digital and Social Media for PayPal and Lisa Sharkey, the Senior Vice President and Director of Creative Development for HarperCollins Worldwide, discussed how to be entrepreneurial within a big company. Check out their best pieces of advice below:

“Harper Collins is going to be 200 years old. I convinced them to turn publishing upside down, my idea was to research what’s hot & run after it before the book proposal comes in.”—Lisa

“Gabby Douglas was a breakout star of the Olympics. She won gold in the summer and we wanted to get her book out by winter. Enthusiasm, goodwill, prayers and pleading are how I get books written in two or three weeks.”—Lisa

“My goal is to get people to read, get people into bookstores.”—Lisa

“People can criticize how fast you get a book into the marketplace but you can criticize the P and L.”—Lisa

On balancing brand and company: “In the real world I try to speak as myself and avoid controversial subjects to reflect back on the brand.”—Dave

“When in doubt, don’t do it.”—Dave

“I have to be extremely conscious because I represent not only Harper Collins but my authors.”—Lisa

“I try not to get negative. I’m a big believer in happiness. But controversy is not my role in the universe.”—Lisa

“There’s nothing more beautiful than reading to a child.”—Lisa

“My friends, customers, co-workers all are together on my social networks and then I get customer service questions.”—Dave

“Do I need to respond? If I don’t need to be a part of the controversy I try not to get involved.”—Dave

“I would never step into anything unless I was delivering a message that was everyone’s message. I’m trained in neutrality.”—Lisa

“I push through my personal channels instead of my professional channels because I might not know all the details.”—Dave

“People can create anything and sell it online and PayPal wants to help. We wanted to inspire the makers movement and decided to make a video.”—Dave

“The video was made in a parking lot, employees got involved, sound was done in a Suburban. There’s boundaries but there’s no stupid ideas.”—Dave

“Having a journalist background, was amazing training. As a journalist you are an entrepreneur. You have to find a story then sell it to the editorial board.”—Lisa

“You have an idea and you have to sell it. You have to figure out who are your allies, who can you trust, who will give me a thumbs up? You have to be scrappy.”—Lisa

“Keep putting the ideas out there, get thick skin, pick yourself up and revisit rejected ideas.”—Lisa

“Use your tickle file, constantly go back to rejected ideas.”—Lisa

“I’d have a hard time starting a company because I would be lonely. I know for myself the concept of being an entrepreneur in a big company works for me. I’m a people person.” —Lisa

“Create trust between the groups. I went to the brand company and said let’s try something different. Management entrusted us to try new ideas.”—Dave

“We knocked it out because of trust. 2 millions views later….”—Dave

“For picking battles, I have to find that hill I want to die on. I have yet to find that hill.”—Dave

“You need to trust your gut and you need to be a good listener.”—Lisa

“If you lose out on Tuesday don’t worry because you’ll always have something you like on Thursday.”—Lisa

“Move on and pay attention to the vibe you get from other people.”—Lisa

“You don’t have to ask your boss to do something. If you’re self-motivated don’t wait for someone to tell you to do something. Make something out of it yourself.”—Lisa

“Get together with others at your level to get something concrete to look at together.”—Lisa

“Get out of your silo. If you live in marketing, go to lunch with the people in programming.”—Dave

“Network within your own company.”—Dave

“If you see something inspires you, go for it. Don’t wait for permission.”—Dave

“Do what you’re interested, but don’t complain about the extra hours you put into it. It shouldn’t feel like work.”—Lisa

On choosing pitches: “Something I can execute quickly. What does this win look like? I want to see clear results.”—Dave

“Most books don’t earn what you’ve paid your author. You gamble. The way I make decisions is by answering all the calls that come in and give it the gut or goosebumps test.”—Lisa

“I use my gut check and have certain colleagues whose guts I can trust as well.”—Lisa

“My job is to be the news psychic. Think, project what are people talking about two years later. I’m constantly trying to think ahead.”—Lisa

“It amazes me that big companies hire interns for social media. The right person is someone who is very outgoing, community based. It’s about engagement, conversations. Not retweeting. You’re giving that company a face. That one tweet or post can make someone become an evangelist for your company.”—Dave

Lisa’s favorite apps: “Pic Stitch because I love to make little collages.”

“Physique57 because I love the barre workout.”

“I will get the Instacube to display Instagram photos on my desk.”

“I deleted the NYC Marathon app because my friend isn’t running this year.”

Dave’s favorite apps: “Waze, I can’t survive without it.”

“RelayChat is talking to people via gifs.”

Follow Dave Peck and Lisa Sharkey on Twitter.

Click HERE to watch PayPal Voices, written, directed, and spearheaded by Dave Peck.

Join “Dot Complicated with Randi Zuckerberg on SiriusXM” next week to hear more about the latest trends in tech, only on SiriusXM channel 111 at 9am PST/12 EST.

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Beyond Etsy: How Homemade Products Bring Mass Appeal

Thanks to the internet, buying local has never been so easy. People from all over the world are able to sell their handmade items through Facebook and Etsy. Homegrown success generates massive appeal and a personal connection that corporate, factory-made items will always lack. But Etsy isn’t the only online source for fantastic handmade goods. Check out some of our favorite under-the-radar sites for supporting budding artists and designers.

One of the most inventive food lines is Wildfriends, which began when two bored University of Oregon students ran out of peanut butter. With nothing but peanuts, a food processor and a few other ideas, the two girls created different types of peanut butter with add-ons like raisins, cinnamon, chocolate chips, and coffee. They reached the height of fame when they appeared on the popular reality show “Shark Tank” to market their delicious concoctions. Wild Friends sells peanut butter, almond butter, and sunflower butter in interesting combinations like honey pretzel, pumpkin spice, and sesame cranberry. Pick some up online or in small stores across the country.

Other small-batch brands don’t need a reality show to be successful. Such is the case with Veronica Prida, a local San Antonian with a distinctive approach (a combination of vibrant Mexican-inspired colors and floral motifs) that sets her apart from other South West artists. Her creations include handmade jewelry, one-of-a-kind furniture designs, and home accessories.

Folt Bolt showcases artists from around the world in one beautifully curated shop. The site was created by Kriszta Kemeny, who’s an artist herself. She creates home accessories, patchwork quilts, children’s clothes, and jewelry. Her website features her own work, as well as artists she picks from all over the globe. We’re currently loving Poppy Treffry, a shop based out of Cornwall that uses high-quality materials in all of its adorable handmade items.

By Jackie Calvert.

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Immersion, the Ultimate Email Scanner

Ever wonder if your inbox is a true reflection of the most important people in your life? Immersion, a free new web tool developed by two graduate students at M.I.T., securely scans your email and derives discoveries about how you know the various people in your life.

Here’s how it works: Once you grant Immersion secure access to your Gmail, Yahoo or Outlook account, it starts culling through the metadata in your email, the “To,” “From,” and “CC” fields, and the timestamps of each email you’ve ever sent or received. It then generates a visual map of who the most important people in your life are, at least by your mailbox’s standards. Considering we spend an average of 13 hours a week reading emails, our inbox may be our largest social networking platform.

You can click on any person to see how many times you’ve corresponded with them, and Immersion even knows who introduced the two of you in the first place. Naturally, an app like this raises concerns about privacy, but founders Daniel Smilkov and Deepak Jagdish maintain that the program only looks at the metadata in emails, not the content. Once the app completes its task, users can delete the metadata and remove the permission to access their accounts.

At the very least, Immersion is a cool visual reminder that behind all of those emails are real human connections.

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The Benefits of Today’s Many (Many) Devices

Last week while on a trip home from the grocery store, I hit a curb and blew a tire.

Upon pulling over, I immediately felt the panic setting in. Not only did I have two small kids with me, but I also hundreds of dollars worth of groceries in my trunk that needed refrigeration. After running through “what to do next” strategies in my head, it suddenly occurred to me: Wait! I can just press the call button on my rearview mirror and roadside assistance will be here in no time. Next, I accessed the Über App on my iPhone to call a cab and had him take my kids, my husband and the groceries home. Fifteen minutes later a nice gentleman showed up, changed my tire, and sent me on my way.

Fifteen years ago this situation would’ve played out very differently. In fact, during my teenage years I had a blow out on an Interstate Highway en route to my summer lifeguard job. This, of course, was before cell phones were readily available or affordable, so my plan of action was somewhat different. After I pulled over, I had to walk over a mile to the next exit wearing nothing more than a bathing suit and shorts! True story. I was humiliated to say the least. Once I got to the exit, I begged a vendor at a flea market to let me use his phone. He watched me closely, as each minute used was very costly back then. Luckily, my brother answered our landline and told me he would come help. I gave the vendor $5 and hitched a ride with an elderly couple, who promised they wouldn’t kidnap me, back to my car. Several hours later I arrived at work and was greeted by a very angry boss. As a mom now, this story makes me cringe at all the things that could’ve gone so very wrong.

Each day, I read countless articles about how technology is ruining our youth, creating an “I want every thing yesterday” mentality, taking away from real human connections, and making life more difficult. However, I find these accusations to be far from true. I believe technology has given us hope with medical advancements. It has provided opportunities for businesses to grow exponentially. It has connected us to long lost relatives, friends and strangers. Most importantly, it’s given us back time. The last thing I want to do is waste hours of my day on life’s little inconveniences, like flat tires, when I’d much rather be spending that time with my family.

I feel my kids’ generation is quite lucky to be growing up in this age of technological advancement. I love that they’ll never know what it’s like to dial a number on a rotary phone, or have to wait up all night just to record their favorite song off the radio – only to have several seconds of it ruined by a DJ talking. They won’t have to drive to a store to rent a movie and then worry about racking up hundreds of dollars in late fees. They won’t have to carry their entire music collection around in a big heavy case so they can listen to one song at a time on their Walkmans. They’ll never get lost, because they have GPS systems on their phones. Finally, they’ll have all the knowledge in the world available at their fingertips, rather then spending hours in a library searching through card catalogs or having to utilize the Dewy Decimal System.

I, for one, chose to embrace change and advancement, and take solace in knowing my kids will never have to walk down a highway to get help in their bathing suits.

By Holly Rust.

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Radio Show Recap: Conscious Consumerism and Ethical Journalism

If your purchases can help someone in need or you can pay your dollars forward in a socially conscious way, wouldn’t you be more apt to shop from that brand? On yesterday’s “Dot Complicated” radio show, Randi spoke to those actively involved in conscious commerce.

From ethical journalism to Buy One Give One models, here’s what the experts say:

First BRYN MOOSER of RYOT, the action-taking news story site.

On conscious commerce: “It’s one of the most exciting things to happen in a while. When Toms started a wave of making companies socially responsible to do good in the world followed.”

On empowering people to become the news: “It was a clear idea: How do we transform news to ‘here’s what’s happening in the world’ to ‘here’s what we can do about it’.”

“There’s so much information, it becomes so much “look at this” without context. We try to provide the context by helping people become a part of the story.”

On joining the Peace Corps: “I think everyone should join. It’s the best thing our government does.”

“1) Help a community by building a school, 2) Tell a story about yourself, 3) Create a more compassionate society.” #PeaceCorps

On non-profit orgs: “It can be a crowded space. Everybody wants to help but it’s hard to discern where to help best.”

On taking action on RYOT: “The story dictates the action needed. We make the actions as diverse as possible and as localized as we make it. Think global, act local.”

On slack-tivism: “My partner David calls it crack-tivism. Get addicted to being activists. Show your voice can be heard.”

On big stories on RYOT: “Animal stories do really well. But I still push South Sudan and West Africa.”

On how tech can best be used: “I’m inspired when traveling, seeing the resilience of people. I’ve noticed a huge change with people who have access to social media. They can be content creators means a democratization of storytelling.”

On his vision: “I want to help people think about the way they think about news. To have a deeper understanding and be a part of the conversation.”

Fave apps: “Longform for iPad. It condenses all magazines into one.”

“People ask about a trip, which is difficult to explain. Instead you can use Instagram. It’s a powerful storyteller.”

Deleted app: “Instafollow. You can find out who you follows and who doesn’t. It’s creepy and stalker-ish.”

Follow Bryn @brynmooser @RYOTnews

Next up SORAYA DARABI + MAXINE BEDAT of ethical clothing line ZADY:

On buying globally & buying ethically: “It’s one in the same. It’s about being thoughtful. We help people understand they can vote with their dollars.”

On Zady’s new launch: “Our sweater is sustainable down to the smallest detail. Plus it’s made in the US.”

“It’s exciting to see through online channels you can share a story of a farmhouse in Oregon or a dye house in Pennsylvania. People can now learn where their products come from.”

On reconnecting through Facebook: “Like so many of us in our generation, we stayed connected by using social media.”

On caring about the story behind the products: “From personal experience, I remember my mom taking us Ecuador and buying ponchos. Now those ponchos say Made in China. It’s scary how globalization is changing the world.”

“I was a consumer of fast fashion. I was excited about H&M opening in New York. I had a closet full of clothing that I never wanted to wear.”

On challenges in building a business as two females in the tech world: “We often enter a room where we’re the only women. Being realistic about that possibility helps us stay grounded.”

“I have a Hello Kitty Band-Aid on my finger. It’s funny and amusing to be a female in this industry. But we just own it. We own the fact that we’re multi-dimensional. It’s a great time to be a female founder because we deserve our place in the market.”

Fave app: “CitiBike. It’s great for New York.”

“Circa. The best news app out there.”

Deleted: “Vine. Sorry to the 14 year old girls out there.”

Follow Soraya and Maxine @Zady @SorayaDarabi @MaxineBedat

The final guest for the day was IDO LEFFLER co-founder & Chief Carrot Lover Yes To, Inc. He’s now the co-founder & CEO of YOOBI

On conscious commerce: “We’ve grown up in world where we have lots of choices. We buy stuff everyday. If you can buy something that’s phenomenally good and does good, it’s an easy decision. Not only good for you but does good for the world around you.”

On launching YOOBI: “I was a geeky kid who loved school supplies. I’ve got kids now and while our kids have lots of options, it feels like the creativity ended in the 80s. I asked how can I create things my kids will be excited about? ”

On how important design is: “It has to be cool. We’re in a compromise-free generation. There’s no need to compromise anymore.”

On including social aspects into products for entrepreneurs: “It gives you an additional reason to want to be successful.”

“Find something you’re passionate about. I’m passionate about giving kids a proper start in life so every kid has the proper tools to learn.”

“You don’t need to start your own non-profit to give back. Partner with others instead.”

“The added benefit of having a social cause helps people feel aligned with you as product as a marketing vehicle.”

On partnering with Target: “It was an easy choice. Target is one of the most philanthropic in the nation especially when it comes to education.”

On online marketing: “We make sure people understand why we did this and make them a part of the story. Our target market is for ages 4 to 104.”

“The stories we’ve heard from teachers who spend their own money in their classrooms and the ability to get people to tell these stories is the butterfly effect of why we do what we do.”

Fave app: “TinyScan. I use it three times a day.”

Deleted: “I got rid of the BBC app and CNN app. I love my car time so I’m a big Sirius listener.”

Follow Ido @idoleffler @YOOBIgives

Join “Dot Complicated with Randi Zuckerberg on SiriusXM” next Wednesday to hear all the latest and greatest in tech news.

 Only on SiriusXM Channel 111 at 9am PST/12 EST.

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Was There Life Before Technology?

I remember when I received my first cell phone. The year was 2005, and the phone was a Nokia 3120. It was silver and white, with the buttons and screen uncovered for quick access. I begged my mother for a phone, any type of phone. Granted, it was not a Motorola RAZR as I had yearned for, but it was a phone nonetheless. I could still text, call, and feel ever so adult. I would call my friends after school, and giggle with boys until 3 in the morning. Of course, I’d have my phone taken away a handful of times for my excessive chit chatting.

I can still recall taking computer and typing classes in elementary school, and using a landline to call my friends, but before long iPhones, Facebook and MySpace took over my social life. I didn’t need to introduce myself to anyone; I knew who they were on Facebook or MySpace.

Besides a cell phone, I had another line of communication: the Internet. Before MySpace or Facebook, I had my fair share of message boards and IM programs; most of my exchanges were with strangers. Middle school was one of those time periods where life was incredibly lonely despite the multitude of communication avenues. Of course, it was also a time of change in my body and in my attitude.

I was emotionally isolated at my small, Catholic school. I had seen and shared classes with the same people for ten years. By the end of eighth grade, I was completely bored. Many of my classmates were also wrapped up in their own issues, and would do asinine things like take favorite portions of my lunch (Chips Ahoy! I’m looking at you), and ridicule me in class. Suddenly, my ten year friendships began crashing down as different interests took over.

The summer before high school, I posted my feelings and thoughts about a few people from that small Catholic high school on The Grotto, one of my favorite message boards. The website was easily accessible by the URL on my Yahoo! Messenger account. Someone who I thought was my best friend clicked on the URL and did not have a problem letting everyone know how I really felt about them. Parents were called, friendships shifted, and I was about to start high school completely alone.

All of high school was spent taking the perfect profile picture, or having the appropriate song for my profile. Currently, I don’t have a Facebook. I’ve gone through periods where it just becomes boring. Luckily, I am able to recall a time before my cell phone. Car trips, recess, and elementary school was carefree; there was no message board or ‘top 8’ for friends. I know this next generation, including babies and toddlers, will only know a life with iPads and Candy Crush. I’m happy I can look back at my childhood without technology; I’m also happy I have come to a point where I can resist the latest phone or website and actually introduce myself to someone new.

By Jackie Calvert

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The App That Will Save your Holidays

The holidays are almost upon us, and while we’re thrilled about bonding with the people we love most, we’re not exactly looking forward to lugging packages to the post office and waiting (and waiting and waiting) in line to send them.

Those interminable days may be over, thanks to a new startup called Shyp.

Here’s how it works: Download the app, take a picture of the gifts you need to mail, and enter the details (namely, where they need to go to). Within 20 minutes, a “hero,” as Shyp calls its couriers, will arrive to take the package off your hands. You can also indicate special delivery instructions, such as expedited delivery or “meet me in Starbucks to pick up the item.” There’s no weighing, packing material, or boxes required. And you can easily track your item while it’s en route to its final destination.

Once a pickup request is submitted, the closest hero is pinged. If the notified courier is traveling on bike and the item requires a car, he or she will pass the request along.

The whole service is painfully easy, and only $5 on top of postage (which you can choose through a list of rate options before confirming anything). Shyp also assures that its packaging is top-notch by offering a $1,000 guarantee. Even if the shipping company is responsible for damage, Shyp will write you a check for the price of the item and refund the shipping cost within 48 hours.

Learn more about Shyp here.

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The Doll Every Young Girl Should Be Playing With

America has a glaring double standard when it comes to teaching children about gender roles through toys. It’s mostly common knowledge now that dolls like Bratz and Barbie present an unhealthy, unrealistic image for little girls.

But two newly minted female engineers are setting out to change that, and have developed a successor to last season’s groundbreaking GoldieBlox. Their toy company, Miss Possible, sends a powerful message to young girls: Science, technology, engineering and mathematics are ready for more female pioneers.

Miss Possible is the brainchild of Supriya Hobbs and Janna Eaves, two former engineering students at the University of Illinois. As minorities in the STEM field — only 24 percent of scientists and engineers are women — Hobbs and Eaves wanted to make something that would change how young girls thought about themselves in relation to fields like chemistry, aviation, and programming. Their company got started thanks to $85,000 raised on the crowd-funding website Indiegogo. “We want to increase the number of people who change the world, and we think there are a lot of girls with the potential to do that,” Hobbs and Eaves wrote on their Indiegogo page. “We are going to help them make that jump from potential to reality!”

The first line of Miss Possible dolls comes out in January, and features two-time Nobel Prize winning chemist Marie Curie, aviator Bessie Coleman and computer programmer Ada Lovelace. The dolls also come with an app that lets kids learn more about the person and her field of study.

Check out Miss Possible’s inspiring video here.

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Microsoft and the Gender Pay Gap

By Randi Zuckerberg

At the Grace Hopper Celebration of Women in Computing on Thursday, Microsoft CEO Satya Nadella put his foot in his mouth when asked about the gender pay gap in Silicon Valley. Asked about how women should approach asking for a raise, he replied that women need to “have faith that the system will actually give you the right raises as you go along … that’s good karma.” (Watch the full video here.) The comments are particularly offensive because just last week Microsoft disclosed the ethnicity and gender breakdown of its workforce, which shows that only 29 percent of all employees are women. That figure falls to just over 17 percent women in both technical positions and leadership roles.

His stumble definitely seems to reveal a glaring gender bias and we need to take stock of the systemic practices at the workplace that continue to let this happen. According to a report from the U.S. Census Bureau issued last month, American women make 78 cents to their male counterparts’ dollar. They will lose almost half a million dollars over the course of their careers in wage disparity. I feel strongly about changing these statistics, which is why I joined the public board of the Professional Diversity Network, a company that works with Fortune 500 companies to increase the number of women and minorities in the workforce.

I went on CNN on Friday to address Nadella’s remarks and share my suggestions on how women can—and should—negotiate and ask for raises. Here are my top pieces of advice:

-The most important time to negotiate is when you first start the job. Never settle for the original job offer presented. There’s always wiggle room somewhere, whether it’s on base salary, a signing bonus, stock/equity, or budget for travel or education. Negotiating your entry point is crucial because it sets a benchmark for how much your company values you.

-If you’re asking for a raise, make sure your ask is based in numbers and data, not emotions. Come armed with data points on how you over-delivered on expectations and how that benefitted the business, as well as market data that shows what someone in your role should be earning. This speaks much louder than saying, “I work hard and put a lot of effort into my job and deserve a raise.” You need data that can’t be argued with in the real world.

-Make sure you win the hearts of your peers, not just your boss. More and more companies are doing 360 degree performance reviews, where multiple people you work with weigh in on your performance. So make sure you’re not sacrificing relationships with your team members just to win favor with your boss, because that could be reflecting in your next raise or performance review.

Hopefully this slip-up will encourage leaders like Nadella to take a hands-on role in making sure that all women, at Microsoft and elsewhere, receive equal pay for equal work. We need allies at the top, who can implement new reforms from the top down, and set an example for other major companies.

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