Becky Robinson's Blog, page 40

Facebook, Instagram, Twitter, & YouTube Roll Out New Features

December is the season for giving, and social media is in the giving spirit. Twitter, Facebook, Instagram, and YouTube are all rolling out new tools and functionality this month.

Twitter

It’s no secret that Twitter has had trouble staying relevant as younger users bail in favor of Snapchat and Instagram. In an effort to attract users, energize power users and brands, and create revenue, Twitter is rolling out a monthly boosting service. For just $99 per month, the first 10 tweets each day will automatically be boosted to reach larger audiences. The service was rolled out in July on an invitation-only basis, but is slowly being rolled out to more users this fall/winter.

Facebook

Facebook is offering more tools and support for content creators. It just launched the Facebook Creators App, which offers tools to help improve content, videos, and images. Facebook has also launched a community for creators with additional tools and resources to help creators unleash their creativity and grow their online communities. Fill out this Facebook form to join.

Instagram

Instagram rolled out the Story function this time last year, now they’re letting users keep their stories. The new feature will allow users to create private archives of all of their stories. Archiving will be automatic, although that feature can be turned off. This is Instagram following on Snapchat’s heels again (Snapchat introduced Memories earlier this year).

The most interesting new feature, and one that brands and thought leaders/influencers are sure to leverage, allows users to create highlights of stories and images. These highlights will appear at the top of the Instagram page. Users get to choose which stories to package together, and choose both a cover photo and catchy name. You’ll receive a notice on your account when you have access to these new features.

YouTube

YouTube is experimenting with a version of Stories. It’s called Reels, and will allow users to create videos with similar subject matter. The videos will be place at the top of the YouTube page. Right now, the functionality is being tested by a few power users, but YouTube has plans to roll it out to more users in 2018.

Which of these new options are you eager to try?

Three Beautiful New Author Websites to Visit

This fall, we’ve been working hard behind the scenes to design and develop some fantastic new websites for our partners! Over the years, we’ve tested different website formats and have figured out what really works for authors. Some of the elements you may notice on most of our websites are share elements (graphics, tweets, or other social posts), press and speaking information, and multiple ways for readers to buy the authors’ books.

Here’s a closer look at three of our most recent author websites.

Pam Fox Rollin – Full Custom Author Website

Pam Fox Rollin is an author and experienced executive coach who works with executives and teams to lead even more effectively at companies throughout the Bay Area and across the world. She is also the author of 42 Rules For Your New Leadership Role, which describes practical and effective actions for you to make a strong start at your new VP, Director, or manager job.

One thing I love about Pam’s website is how, in her navigation and throughout her site, she makes it easy for potential clients to figure out exactly how she can help them. Her “For Companies” and “For Leaders” pages in the main site navigation are excellent examples of how to create a website that speaks to exactly what your audiences need.

You can learn more about Pam and her coaching, training, facilitation, and speaking at IdeaShape.com.

Paul Larsen – Full Custom Author Website

Paul Larsen, author, coach, consultant, and speaker, loved the design of the cover for his book, Find Your Voice as a Leader, and wanted a website that would reflect the same branding and emphasize his book while clearly communicating the services he offers.

We thoroughly enjoyed designing and developing this crisp, clear website that really conveys Paul’s energetic and warm personality. My favorite part of the site is seeing pictures of different people Paul has worked with internationally, which truly shows his expertise and comfort with a world-wide audience.

Learn more about Paul and his work at PaulNLarsen.com.

Shelly Francis, Center for Courage & Renewal – Book Marketing Website

The Center for Courage & Renewal is a nonprofit organization that works to create a more just, compassionate, and healthy world by nurturing personal and professional integrity and the courage to act on it. Shelly L. Francis has been the marketing and communications director at the Center for Courage & Renewal since mid-2012.

The organization and Shelly came to us looking for a simple but effective book marketing website for their new book, The Courage Way.

We used our standard book-page template for this site, and we love how it turned out. We often use the book cover to inspire the graphics and colors for our book marketing websites, and this book cover was so beautiful! I especially appreciate the detail our designer gave to the share graphics, which feature inspiring quotes from the book.

Learn more about Shelly Francis and the Center for Courage & Renewal at CourageWay.org.

We love partnering with our clients to create beautiful, effective websites for their books and work.

Interested in collaborating with us? Email our web projects manager, Margy Kerr-Jarrett, at margy@weavinginfluence.com to start a conversation!

4 Ways to Test Your Integrity

Matt Lauer. George H.W. Bush. Charlie Rose.

Everyday the headlines are filled with accusations of men sexually harassing women. And some of the names are pretty surprising as they are otherwise respected people who have led highly-regarded careers.

Clearly, there is a crisis of integrity happening in the workplace. And while it appears to be isolated to the media and political arenas, chances are it’s an industry-wide epidemic that’s just now being brought to light.

Thankfully, Weaving Influence holds integrity as one of its core values—and the people here live it fully in their professional and personal lives. And by integrity, I mean, “the quality of being honest and having strong moral principles.”

You don’t have to look hard to find it here—whether it be in honesty with our clients or service to those in need.

I appreciate this value now more than ever. I hadn’t always worked in places that had a moral compass. In fact, I venture to say that the media often turns away from it. I, myself, had crises of conscience where the duties of my TV newscaster job came in direct conflict with my integrity.

For example, I was once assigned to cover a story where a politician’s young son had shot his other young son. I was supposed to get the politician on camera talking about this tragic event. Surprisingly, the man did speak with me but he was so distraught, I doubted he even knew what he was doing.

For the purpose of ratings, this interview would have been gold. But, for the purpose of doing the public a service, I really didn’t see how. Instead, I would have just been piling onto the pain this man and his family were experiencing.

I know my bosses would not have thought twice about using the interview. They would have been so pleased that we got it over the competition. But I didn’t use it. My value of integrity far outweighed making my bosses happy or a short spike in ratings.

How did I make this decision? I put up my radar.

Here are simple ways to ensure your integrity is in tact when doing business.

Do a gut check.

There really is truth to the saying “trust your gut.” If you’re having second thoughts about a decision, pause and examine why. Ask yourself, “What is causing me to think this way? What belief is forming this thought? What pressure is making me believe my assumption is true?”

My mom once told me that if I ever find myself saying “what the heck?” before doing something, I’m probably about to do something I will regret. It’s held true throughout my adult life.

Get an outsider’s perspective.

Talk with someone who you trust about the situation. They have an unbiased opinion that may be able to help steer you in the right direction.

If you don’t have someone like this available, try to play the role yourself. Ask yourself, “If this were someone else’s situation, what would I think?”

Share your decision with someone you love.

Are you ashamed to talk about what you decided? Would your parents or children be proud of you? If I had told my parents or kids that I used that interview, I believe my parents would have been disappointed in me or my kids would have been taught the wrong life lesson. Always act as if someone is watching you.

Sleep on it.

If you have the luxury of time, sleeping on decisions can be really effective as you’re more likely to think clearer in the morning. If you’re having trouble sleeping because of your personal dilemma, try writing down your thoughts before bed.

Sometimes acting with integrity conflicts directly with business. While doing the wrong thing may help advance one’s career or bring in the dough in the short term — in the long term, you’ll pay.

Meet Team Member Margy Kerr-Jarrett

I’m not sure where our company would be without today’s featured team member. She’s our Web Projects Manager and is the community manager for the Weaving Influence Lab, but it seems like she does so much more — not just at work, but in the rest of life too. She’s a gracious coworker, a sweet mom to her little girl, loving wife, and caring neighbor and friend to many. I’ve not had the privilege of meeting her in person, as we basically live on opposite sides of the globe (Wyoming and Israel — maybe someday our paths will cross!), so I was grateful she agreed to share a little more about herself in today’s post!

Meet Margy Kerr-Jarrett

Tell us a little bit about yourself!

I am originally from Indianapolis, Indiana, and have lived in Israel for the better part of my adult life (I am now 29). Actually, Indiana and Israel are the only two places I have ever lived, and they could not be more different! I am so grateful for my life — I have an amazing Jamaican husband who is studying to be a Rabbi and an adorable 2-year-old daughter named Eliana. Besides working from my home office (a desk in my daughter’s room) for Weaving Influence, I enjoy exploring this amazing city, cooking, hosting guests in our home, and writing and reading poetry.

What’s one thing you’ve been learning about recently?

I have recently been reading a lot about meditation and how it can affect our health and overall productivity — something I could definitely use a boost in, as a mom of a young child in preschool. My husband prays in a synagogue three times a day and that really keeps him grounded, but I often need to be really mindful to take time to decompress and re-focus on what’s real and important.

Just for fun: tell us something unusual about yourself!

I LOVE spicy food! My husband and I are always looking for new spicy recipes from around the world. In recent weeks, we have made Jamaican Jerk Chicken, Ethiopian Darowat (a spicy stew), and Sudanese-pepper beef. Ironically, my husband was vegan for 5 years before we met and I was vegetarian for 16 . . . now we love meat!

How did you originally connect with Weaving Influence?

My Aunt, Jesse Lyn Stoner, connected me to Becky when I was still in college. I actually was part of the original WI team for about a year back in 2012.

Share a little about your current role on the team.

This time around, I have been with the WI team for about 2.5 years. I mostly focus on business development, marketing, and project management for web projects.

What’s your favorite aspect of your work?

I love working creatively on new projects and thinking big-picture.

Can you share one tip about websites for the rest of us?

Websites can be so overwhelming, but the most important part is to be SUPER clear about what you offer and who it’s for, otherwise visitors to your site are likely to click away without giving you a chance.

How can people connect with you outside of Weaving Influence?

You can email me margy@weavinginfluence.com or find me on Facebook.

Thanks Margy!  It’s been great getting to know you a little better! 

Got any questions for Margy? Leave them in the comments below.

A Time for Reflection

As we head into the holiday season, many of us, myself included, will look back at 2017 and reflect on what we’ve accomplished, which resolutions we stuck with, and how we’ve grown in the past year. For me, 2017 was full of family changes — a new niece, a new stepmom, and a newly retired mom. Comparatively, my own life seems pretty quiet!

Of course, that’s not entirely true. I’ve been stretched in new ways this year, both professionally and personally. I’ve learned to balance new responsibilities and to embrace new technologies. I’ve learned more about communication and how to establish boundaries when needed.

This growth is one of the aspects that I appreciate about working with Weaving Influence and our clients. I learn something new from each client and book we launch. Weaving Influence represents a variety of leadership experts who are the top in their fields. Their books offer a wealth of information to help you professionally. Each webinar offers the chance to connect with the authors and to learn directly from them. If you haven’t checked out a Weaving Influence webinar, I highly encourage it!

This year, Weaving Influence also launched the Weaving Influence Lab, an online tool to help you gain in-depth book marketing knowledge. The Book Marketing Action Guide provides guided videos, downloadable PDFs, and checklists for each phase of the book launch process to help you succeed.

As you look ahead to 2018, what goals do you have? Do you want to grow in your career? Do you want to publish and market a book? Or maybe you want to learn more about networking through social media. Whatever your goals are, Weaving Influence and our team can help.

How have you grown in 2017? And how can we help in 2018?

 

Your Global Training Adventure Awaits

In today’s world, you don’t have to pack luggage to experience different cultures and people. If you design or deliver online learning for participants within a multinational organization, you are also working in a global classroom. Whenever we work in global classrooms, the opportunity for misunderstandings and cultural mistakes increases, which can interfere with learning transfer.

There are two great ways to gain knowledge to avoid mistakes: Experience the challenges yourself and discover the lessons, or learn from the experiences of others. Destination Facilitation brings together a team of talent development professionals to share their knowledge and wisdom to guide others toward productive training results.

Destination Facilitation

The world may seem to be getting smaller and more familiar, but that doesn’t mean the same instructional techniques or training styles work everywhere. Organizations worldwide need talent development professionals who can design and deliver learning content that meets the needs of diverse work-forces.

Destination Facilitation is rich in tips for creating incredible training experiences around the globe. This book brings together a team of 16 expert trainers to share their knowledge and wisdom on productive training results, whether you’re in Abuja or Zurich. These explorers present the best techniques for needs assessments, design processes, facilitation, and classroom management in whatever country or region you’re visiting.

Contributors include Matthew Axvig, David Brown, Alfredo Castro, Dan DeRoche, Bahaa Hussein, Fady Kreidy, Chan Lee, Claudia Salazar, Deniz Senelt Kalelioglu, David Smith, Donna Steffey, Marby Tabungar, Hamza Taqi, Kedar Vashi, Denise Walker, and David Xue.

Get to know your audience and master body language dos and don’ts. Plan for the logistics and technology constraints of training abroad. And avoid the cultural mistakes that interfere with learning transfer.

When the opportunity to design and deliver training in another country arises, don’t miss out. With Destination Facilitation, you’ll be prepared to say yes!

Meet the Author

Donna Steffey, MBA, CPLP, President of Vital Signs Consulting, is an international trainer, author, facilitator of the ATD Master Trainer™ Program and adjunct faculty at Lake Forest Graduate School of Management. Donna has designed and delivered programs with global audiences in 25 countries. She uses her platform experience to educate, inspire, and coach helping organizations achieve their desired business results

Global organizations such as Underwriters Laboratory, Boeing, Phillip Morris, and Novartis have found that after Donna’s workshops people were more self-directed, open to new ideas, and mindful of their responsibilities. Donna uses a blend of information, self-discovery, fun, and story to create a vital learning experience.

Donna is certified to deliver Cultural Intelligence assessment and workshops and the EQi, an Emotional Intelligence Assessment as well as various personality assessments. Donna designs and facilitates programs that help participants achieve their high performance results.

Praise for the Book

“Donna Steffey and her team of international experts from 15 countries provide you with tips, plans, advice—and even warnings—for excellent design and delivery in every part of the world. Destination Facilitation is your complete guide to becoming a cultural role model around the globe.“

—Elaine Biech, Author of The Art and Science of Training

“Educators, trainers, facilitators, and the like will benefit from the myriad lessons for years to come. As an international speaker and trainer myself, I feel even more equipped to engage, teach, and inspire people all over the world.”

—Jim “Mr. Energy” Smith Jr., CSP, President and CEO, Jim Smith Jr. International

“Donna Steffey has developed a marvelous book with a clever presentation format and an impressive group of contributors. This is a must-read for anyone who facilitates programs across borders.”

—Jack J. Phillips, Chairman, ROI Institute, Author of 75 Books

“Destination Facilitation is an invaluable resource for anyone who wants to grow as an international trainer. The book’s authors provide essential cultural tips and recommendations, along with anecdotes that come from their rich expertise. It has a permanent place in my travel bag!”

—Claudio Olmedo, Trainer and Specialist in High-Impact Learning, Co-Founder, Acción Globa

Learn More

Buy your copy of the book, or share a review of it, on Amazon.
Visit the TD website to learn more and download a free chapter.

Growth Demands a Surrender of Security

“Growth demands a temporary surrender of security.” — Gail Sheehy, New York Times bestselling author

There have been so many times that I can admit to being afraid of growth. Fear of the unknown — yeah, that’s a real thing, and I suffer from it (who else is with me?). As a self-proclaimed introvert, growth has never been easy. There were many times where I, like many others, was faced with crippling self-doubt. I can’t even count the number of times I muttered “I can’t do this” to myself.

The Importance of Growth

But on the flip side of that, I also understand the importance and value of growth. If I’m not growing, what am I doing? With growth comes so much opportunity. So much inspiration. So much expanded knowledge. So much adventure. We should all strive to grow, learn, change, improve, and be curious. In a time when ignorance is NOT bliss, growth means making informed decisions, pushing boundaries, and exploring new things. And listen, it does get easier. The truth is, the more you confront fear, the more power you obtain.

What Growth Means at Weaving Influence

At Weaving Influence, one of our core values is growth. I’m thankful to work for a company that values and teaches growth, pushes me outside of my comfort zone, and challenges me in new and exciting ways, daily. How lucky am I that I get to learn from other people’s growth for a living?

So, because it is a core value, here are the ways I’ve grown in my short time at Weaving Influence:

Communication: Being able to communicate with others is key. I’ve had to learn to be more articulate, both with clients and with my team members. Because so many of my team members work remotely, it can be easy to misunderstand each other. I’ve grown to appreciate the ways in which we communicate and have learned to understand others’ ways of communication, which may be unlike my own.

Learning New Skills: I commend the team at Weaving Influence for always challenging us to expand our knowledge and skillsets. We are constantly learning from each other’s areas of expertise, and the company invests in us to promote learning new skills so that we are better able to serve clients. We write down goals and then take the steps necessary to achieve them. We also share our wins with the entire team. It’s inspiring to check in with my team members weekly and learn about what they’ve accomplished each week.

Personality: I mentioned before that I’m an introvert. This usually means being in the spotlight is a no-no. However, during my time at Weaving Influence, I’ve had to think on the fly, be on camera, even participate in webinars! I’ve had to quickly learn things I didn’t know how to do to and jump in and give it a go. And it turns out, the things I thought were scary aren’t so scary after all.

So, even though it’s uncomfortable, I choose growth over fear, always. The benefits outweigh the cons, bar none.

As the year is quickly winding down, I am always inspired to think of the ways in which I would like to grow for the year ahead. What’s on your list? Let me know in the comments!

Achieve Excellence with Total Value Optimization

Your supply chain is the backbone of your company. Its performance determines the health of your daily operations and the long-term success of your enterprise. Like a backbone, your supply chain is a complex mechanism. A lot can go right with it, and a lot can go wrong. When it’s at its best, it can support the activities of a thriving, healthy business. When something’s wrong, the pain can be acute—even bad enough to keep the company on the floor, unable to get up.

Whether your supply chain is causing pain right now or if things seem to be okay, perhaps even reasonably good, in today’s extremely fast-changing environment the reality is that just about every company in every industry can benefit or create real competitive advantage from having their supply chain optimized.

Total Value Optimization

Today’s corporate leaders are under increasing pressure to deliver differentiated, lasting performance, fast. Industry 4.0 is driving new business models, with competitors becoming more numerous, more formidable, and more global. This puts profitability at risk as whole supply chains shift in industries.

By placing customer value at the heart of their businesses, through a demand-driven digital supply chain, Total Value Optimization (TVO) goes beyond traditional approaches to ensure your company not only survives, but thrives! This new book by Steven Bowen describes the pressure today’s corporate leaders are under to deliver differentiated, lasting performance—fast.

It’s an axiom in business that you can only improve what you can measure. That’s why this book presents the TVO Pyramid—a graphic representation of the Total Value Optimization journey. The TVO Pyramid rests on a sturdy, three-sided foundation of data analytics. Supporting the center—like a central pillar—is leader and organizational improvement. The three sides of the pyramid, converging at the peak, are the three functional areas of procurement, logistics, and operations. Each of the TVO Pyramid’s three sides has five levels, and the higher you climb, the more the pressure and compression makes your supply chain that much stronger.

Meet the Author

Steven J. Bowen is the Chairman and CEO of Maine Pointe, a firm specializing in driving EBITDA and cash improvements across the areas of procurement, operations, and logistics to enable growth. Bowen has more than thirty years of P&L experience, leading turnarounds, high-growth businesses, and Fortune 1000 companies. With strong credentials in advising CEOs and private equity partners, and an exceptional track record in lean and demand-pull global environments, his firm is a leader in sustainable global supply chain transformation. Based on his work in the industry, Bowen turned his experience with supply chains into a handbook for corporate leaders.

Praise for the Book

“ Steve Bowen’s book offers a solid framework for executives in search of an engaging, thoughtful, and comprehensive approach toward achieving supply chain excellence.”

—John D. Baumann, President and CEO, Colony Brands, Inc.

“The best approach we have seen to achieve integrated supply chain excellence in logistics, operations and procurement.”

—J. Paul Dittmann, Ph.D.,  Global Supply Chain Institute, University of Tennessee

“Easy fast read to be informed of the real supply chain issues, challenges and how others have achieved cash increases, cost reductions, and true growth from their supply chains.”

—William E Forster Jr, 5-star Amazon review

“Total Value Optimization (TVO), a must have for any Equity Firm, Executive, Manager, Employee and Consultant that wants to have a clear and refreshing approach to increasing EBITDA in a surprisingly accelerated fashion. Amazing results!”

—Alfred Baumbusch, 5-star Amazon review

Learn More

Buy your copy of the book, or share a review of it, on Amazon.
Visit the website to learn more about TVO and take a free assessment.

Why I May or May Not Be a Failure

One big failure. 

That’s how I’d label myself today if I adhered to the definition of growth I had ten years ago. 

Back then I was a television news journalist, and defined growth strictly by numbers—TV market size, rankings, audience reach, newscast time slot, salary . . .

Today, I work in market zero, with no viewers, no newscast, and no salary. But I think I’ve grown tremendously professionally and personally—even if my face isn’t seen and my voice heard by thousands of people everyday.  

What I’ve come to realize is that “growth” has a myriad of definitions. It’s not black and white, or cut and dry. It’s something we all want in some way, shape, or form; but how we define it is likely different and ever-changing.  

When I was running in the TV news rat race, I sacrificed a lot to “grow”—so much so that many other parts of my life shrunk. My friends made a cut-out of me to stand-in at gatherings. My family shifted holidays so I could make an appearance—if only for a night. I even almost missed standing up in my sister’s wedding because it was during a sweeps (ratings) month—news director’s orders. No joke.  

At some point it became clear to me that my career growth was holding the rest of my life in arrested development—and despite dream job opportunities, I was stuck. 

Something had to change. So I left TV news for a career that would allow me to grow in other aspects of my life, too.  

Admittedly, my former definition of growth still haunts me from time to time. It’s hard not to get caught up in numbers. But, then I remind myself that growth is much more than just numbers. It’s about experiences and relationships. Look up the definition and this is clear—“to increase in size or substance.” I wouldn’t have much substance to my person or life if I kept chasing growth by numbers.

Now, when looking at where I’ve grown and where I still need to grow, I use these 3 truths as guides. 

Growth doesn’t exist in a vacuum.

We don’t play one role in our lives. We aren’t only professionals. Or only parents. Or friends. Or what have you. We are all, or some, or more of these things. And, while we grow in one area, we may not grow as much in others.   

For example, this year we had our second child, and I’m blessed beyond measure to work at a place, Weaving Influence, that allows me to scale back my workload so I can grow in my role as a mom while still growing (at a slower rate) professionally. I’m only one person and I’ve learned that it’s probably impossible to grow at a fast pace in all aspects of my life—thus it’s important to shift priorities as necessary.

You can’t have growth without challenges.

Some seek challenges, others encounter them. But no matter how they arise, being pushed out of your comfort zone is how you gain new skills and learn about your capabilities.   

While I may not work as much as I did last year, I’m constantly challenged by new ideas and projects at Weaving Influence, helping me grow my public relations skill set. And as a work-from-home mom with two young kids, I’m constantly challenged to be as productive and efficient as possible. Without these challenges, I’d be stagnant.

You are always growing.

As mentioned, challenges in life are unavoidable—and with each one you grow—even if they don’t have the desired outcome.   

So you may not be getting the promotion you wanted. Still, you’re likely learning from the experience of disappointment. Or maybe you handled a difficult situation with your child the wrong way; hindsight is 20/20. Each difficult situation adds another tool to your toolbox.  

All these truths illustrate how growth is more about substance than size. It’s not just about getting bigger, but also better.

As 2017 comes to a close, many of us are starting to think about how and where we’d like to grow next year. As you start making those resolutions and reflect on those from this year’s past, I hope you keep these truths in mind and realize how far you’ve come and how far you have left to go.

The Power of the Influence Effect

Everything we’ve been told about women succeeding in the workplace―from leaning in to throwing out the idea of being “nice girls”―misses the true key that puts women ahead: influence. The thing is, we gain more from our efforts when we focus on achieving influence, as opposed to playing political games. Why? Because greater influence equals greater advancement.

The Influence Effect

Women hold over half of all professional jobs today, yet they represent just 4 percent of CEOs in the S&P 500. Even worse, that percentage has barely budged in a decade. In every industry, from private equity investing to network television, women are under-represented in leadership and paid less than men for the same work.

That’s where The Influence Effect comes in. Based on recent research by the authors of the New York Times bestseller Break Your Own Rules, this book begins with the premise that what works for men at work won’t work for women. Packed with new executive coaching techniques and the authors’ “Big Five” strategies designed specifically for female executives, this book guides women to break past political barriers and get right to what they really want—influence.

Authors Kathryn Heath, Jill Flynn, Mary Davis Holt, and Diana Faison make success far less complex, helping women overcome entrenched resistance to their ideas, create their own access points to power, and attract followers in a way that works for them. They present tools such as Influence Loops (to organically increase influence), Personal Scaffolding (to grow a groundswell of support), and Scenario Thinking (a savvy twist on strategic planning). These and other smart strategies finally allow women to succeed on their own terms.

Illustrated with dozens of engaging, real stories culled from the authors’ many years of coaching experience, The Influence Effect moves women past the politics problem and offers a new path to power. Actually, it’s more than a path—it’s a runway—it frees women to take off in their careers on their own terms. The Influence Effect will work for women, not because gender barriers will no longer exist, but because they will no longer hold women back.

Meet the Authors

Kathryn Heath, Ph.D., is a founding partner at Flynn Heath Holt Leadership. She serves as a developer of leadership programs, coach, and training designer. One of the hallmarks of Kathryn’s work is addressing organizations’ specific business targets through customized programs that move women forward faster.

Jill Flynn, M.Ed., is a founding partner at Flynn Heath Holt Leadership. She specializes in partnering with corporate clients to design and implement tailored strategies that result in higher retention and promotion rates for their women leaders. Jill is widely recognized for her coaching, training, and consulting expertise, and has a roster of happy clients.

Diana Faison, M. Ed., is a partner at Flynn Heath Holt Leadership with over twenty years of expertise in the fields of leadership training, executive coaching, and performance consulting. Her passion for empowering the next generation of female leaders has led her to coach and design programs targeted toward millennials.

Mary Davis Holt, MBA, is a senior consultant at Flynn Heath Holt Leadership. She is an executive coach and keynote speaker on business, women, and leadership. As an in-demand voice, Mary shares her hard-won insights and promotes FHHL’s new rules for success to a wide range of audiences.

Praise for the Book

“The Influence Effect includes dozens of engaging, real stories that come from the authors’ many years of coaching experiences, and will move women past the politics and enable women everywhere break through barriers to advancement to offer a new path to power on their own terms.”

—Leslie, 5-star Amazon review

“The path to greatness is not a Machiavellian route of power; it is a trail of astute influence. And influence comes best from a confident, authentic spirit; a focused zeal to make a difference; and the wisdom of a set of strategies. The Influence Effect delivers all three.”

—Chip R. Bell, 5-star Amazon review

“This is a powerful book that will keep you from limiting yourself with old ideas. The book is very readable, easy to take to heart, and you’ll be applying what you learn days after you start reading it. I’m 71 years old. I’ve been around quite a few power players. Yes, I’m a man. But believe me anyway and GET THIS BOOK.”

—R. McConaughy, 5-star Amazon review

“The Influence Effect is like having a personal career coach by your side. It equips you with practical ideas, sparks “lightbulb” moments through storytelling and relatable examples and leaves you inspired to make a difference.”

—sk, 5-star Amazon review

Learn More

Buy your copy of the book, or share a review of it, on Amazon.
Visit Flynn Heath Holt to learn more and download a free sample chapter.
Watch the recent webinar to learn even more from Kathryn Heath and Mary Davis Holt, of Flynn Heath Holt.